— Aula, Pekka, Heinonen, Jouni in The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management (Management for Professionals)
IFIEC Europe, Securing Competitive Energy For Industry
Since 1989, IFIEC Europe is unique in the Brussels EU trade association landscape in that it represents energy-intensive manufacturing industries at a cross-sectoral level and from the perspective of large energy consumers.
Through its member federations, IFIEC Europe represents manufacturing companies and sectors for whom energy is a significant component of production costs and a key for competitiveness in both Europe and throughout the world.
IFIEC Europe was founded on the belief that competitive energy supply, responsible use of energy and consumer choice and flexibility, are the necessary ground rules for competitive and sustainable industrial activity in Europe.
2018 has been an incredibly intense and important legislative year for the European Union and for IFIEC. In the IFIEC Annual Report, Steinar Solheim, IFIEC President stated: “We witnessed the completion of most EU Clean Energy package files, the adoption of the revised EU Emissions Trading Scheme (ETS) and its continuing technical implementation work, as well as the electricity and gas market debates and network code Implementations - just to name a few”.
The IFIEC President continued: “Yes, we are now in the very midst of the 2030 energy transition. New ambitious climate targets mean that our industries have to innovate faster than before and therefore we even more urgently need the right industrial policy framework conditions at EU level”.
The Communication Agency, Page in extremis is proud to have participated in the creative development and the graphical production of the Annual Report.
The result is an inspiring brochure made within an intimate creative dialogue involving Daniel Gerber, Director of Public Affairs at IFIEC, and the communication agency’s Creative Unit.
Page in extremis has over 25 years of experience in guiding organisations on the road to defining and articulating their uniqueness. The multidisciplinary communication agency team translates your organisation core idea into brilliant and adequate visual systems.
Page in extremis builds brands and strengthens the reputation of global organisations, European associations and leading corporations.
Be surprised by our know-how, contact us!
For more information:
http://www.inextremis.be
— Sartain, Libby in Brand From the Inside: Eight Essentials to Emotionally Connect Your Employees to Your Business.
Get more about the #betterlighting campaign in the LightingEurope’s 2018 annual report
In the annual publication, Peter Hunt President of the European Association stated that he was “particularly pleased that LightingEurope is campaigning (…) through certain online platforms.”
And indeed, LightingEurope launched the #BetterLighting campaign on 25 September, targeting the Brussels/EU-sphere.
With a dedicated website and daily social media posts, the #BetterLighting campaign aims to help people appreciate the value of lighting, using simple information and images to explain both the visual and non-visual effects of lighting.
Mrs Ourania Georgoutsakou, the Secretary-General, insisted in the annual report that LightingEurope “will continue to explain and demonstrate the value of lighting and have it reflected in future policies and rules, such as for smart cities, smart buildings and people-centric environments”.
Mrs Georgoutsakou completed, “our #BetterLighting campaign is a first step to explain how lighting impacts people, we will now focus on reinforcing our collaboration with the downstream value chain to roll out better lighting for everyone”.
Page in extremis is delighted to have participated in the creative development and the graphical production of the 2018 Annual Report.
The result is a stunning publication made within an intimate creative dialogue framework involving the LightingEurope communication team and the Belgian communication agency’s creative team.
Page in extremis turns brands into valuable assets and ensures the alignment with their strategic objectives.
The communication agency proposes the improvement of your “Communication Programme” by incorporating integrated communication campaigns, extraordinary events, inspiring publications and innovative digital solutions.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes brands conversational, helps organisations engage with their stakeholders and convey their messages.
More information:
http://www.inextremis.be
More information about the #BetterLighting campaign:
https://www.valueoflighting.eu
Help us spread the message by sharing #BetterLighting
#BetterLife #valueoflighting
— Harvard Business Review. HBR’s 10 Must Reads on Strategic Marketing (with featured article Marketing Myopia, by Theodore Levitt)
“Delivering #BetterLighting” is the focal theme of the 2019 European Lighting Summit.
The European Lighting Summit is the best opportunity to discuss subjects like the latest findings on the biological effects of lighting, smart lighting in cities, #BetterLighting in schools, how the lighting value chain can deliver #BetterLighting, the right policy framework for delivering #BetterLighting.
LightingEurope, the industry association that represents the lighting industry in Europe organises the 2019 European Lighting Summit in the light of the #BetterLighting social media campaign.
#BetterLighting is an integrated communication campaign designed in several stages.
In the first phase, a Web platform — valueoflighting.eu — was developed as a central point of information.
Now the campaign’s messages are spread over several social media among them Twitter, Facebook, Linkedin, Google+, and Youtube.
The European Lighting Summit 2019 is a significant milestone of the campaign by being dedicated to delivering #BetterLighting.
A conference website has been released allowing attendees to have up-to-date information about the event.
Other developments will come soon. Keep following us to keep track of it.
The social media campaign #BetterLighting is the result of the collaboration between the LightingEurope’s leadership team and the creative crew of the communication agency Page in extremis.
Located in Brussels, Page in extremis is a communication partner who can help you develop your communication campaigns integrating event, online platforms, publications and social media development.
More information:
http://www.inextremis.be
More about the summit: http://europeanlightingsummit.org
https://twitter.com/LightingEurope
https://www.facebook.com/LightingEuropeAssociation/
https://www.linkedin.com/company/lightingeurope/
https://plus.google.com/109229621174097649263
Discover https://www.valueoflighting.eu and join us on this journey!
— Rowles, Daniel in Digital Branding: A Complete Step-by-Step Guide to Strategy, Tactics and Measurement.
Time has come to roar like a lion for the planet earth!
“To avoid a collapse that would be dramatic for all, we need Act now” stated Antoine Lebrun, the Director General of WWF-Belgium in the last Annual Report of the association.
WWF’s mission is to stop the degradation of the planet’s natural environment and to build a future in which humans live in harmony with nature, by conserving the world’s biological diversity, ensuring that the use of renewable natural resources is sustainable, promoting the reduction of pollution and wasteful consumption.
The communication agency Page in extremis is happy to contribute to this effort by collaborating with WWF-Belgium. In close collaboration with the WWF’s communication team, Page in extremis has produced the 2018 Annual Report of the Belgian branch of the international association.
Page in extremis is very honoured to serve for 10 years an international organisation such as the WWF. The environmental attention is one of the founding pillars of the communication agency who is continually operating since its creation 25 years ago (January 1994) for the main environmental key-players such as:
- the United Nations Environment Programme (UNEP),
- the European Environment Agency (EEA),
- the Convention on the Conservation of Migratory Species of Wild Animals (CMS),
- the European Wind Energy Association (WindEurope) and many others.
Page in extremis turns brands into valuable assets and ensures the alignment with their strategic objectives.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes brands conversational, helps organisations engage with their stakeholders and convey their messages.
For more information:
http://www.inextremis.be
— Clifton, Rita in The Economist: Brands and Branding.
The most significant change to EU road transport rules: the European Commission’s Mobility Package
IRU is the world’s road transport organisation offering solutions to improve transportation around the world and thereby promoting trade, economic growth, employment, security, the environment and communities.
IRU offices in Brussels fully support the latest European innovations in the field of transport, both in the field of commercial vehicles and in the area of public passenger transport.
As part of its activities, IRU has published a web platform presenting the European Commission’s Mobility Package.
The European Commission’s Mobility Package is a collection of 3 initiatives concerning the governance of commercial road transport in the European Union. It represents the most significant change to EU road transport rules, covering many aspects of the industry’s activities.
Mobility Package 1 proposal covers the following areas:
- Access to the road haulage market and access to the profession for passenger & freight transport operators
- Hired freight transport vehicles
- Road charging and electronic tolling
- Driving & rest time rules
- Posting of workers
- Enforcement
- Vehicle taxation
- CO2 monitoring and reporting of Heavy Duty Vehicles
Mobility Package 2 proposal covers the following areas:
- Access to the bus and coach market
- Clean Vehicles Directive
- Combined Transport Directive
- CO2 standards for cars & vans
- Battery initiative
Mobility Package 3 proposal covers the following areas:
- CO2 standards for Heavy Duty Vehicles
- The digitalisation of freight transport documents (all modes)
- Deployment of advanced vehicle technology
- Infrastructure safety management
IRU has entrusted the communication agency Page in extremis with the development of the web platform.
Page in extremis realises major web-based communications projects for many well-known European institutions, associations and global groups.
Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes brands conversational, helps organisations engage with their stakeholders and convey their messages.
For more information:
https://www.irumobilitypackages.org
http://www.inextremis.be
— Canel, María José in Public Sector Communication: Closing Gaps Between Citizens and Public Organizations
The new Aperam corporate website is online!
The new Aperam website is a corporate website model for any industrial group that benefits from a global presence. The site is innovative and allows to interact directly not only with the customers of the group but with all those who are interested to know more about a global player in stainless steel.
Did you know that in Europe and Brazil, Aperam is also a leading producer of high value-added speciality products, including electrical steel and nickel alloys?
Aperam, a global player in Stainless & Electrical Steel, commits to operate responsibly concerning health, safety and the well-being of its employees, contractors and the communities in which it serves.
Seven main sections constituted the Aperam Group’s new corporate website: Driving the future, Customers solutions, Group, sustainability, Investors and Careers.
Driving the future gives the visitor a global vision on the future development of the group’s activities and its ability to put its efforts into perspective.
Customers solutions, allows you to explore the world of possibilities that Aperam offers. Stainless steel is much more than just a metal - it’s a ubiquitous part of our lives.
In the Group section, discover everything you want to know about Aperam Group.
Sustainability shows how Aperam takes its environmental responsibility seriously.
Investors section brings together all that interests investors and other financial stakeholders.
Careers section shows how the group is continually investing in the development of its people. Aperam seeks to build a differentiated future. That is the Aperam Way.
The new Aperam corporate website was developed from A to Z by Aperam and the communication agency Page in extremis.
Over the last few months, the digital branch of the communication agency has been working in close collaboration with a dedicated working group within Aperam.
After several stages of validation by the Aperam operational units and the management of the group and after many tests, the new website is now accessible online.
Page in extremis realises major web-based communications projects for many well-known European institutions, associations and global groups.
Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes brands conversational, helps organisations engage with their stakeholders and convey their messages.
For more information:
http://www.aperam.com
http://www.inextremis.be
— Aula, Pekka, Heinonen, Jouni in The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management.
EU energy efficiency: 5 steps to turn policies into action on the ground!
EU energy efficiency policies must be turned into action on the ground: in the Member States, in cities and in people’s lives and businesses.
The just-published Coalition for Energy Savings’ report outlines five essential steps to help achieve this.
1. Set a meaningful direction with national energy efficiency targets
2. Provide a clear plan for energy efficiency measures
3. Put in place good infrastructure planning for supporting the transition
4. Close the energy savings investment gap
5. Consult stakeholders about investments that matter
The publication also presents a table with the key dates for energy efficiency implementation with the critical milestones until 01/01/2025.
The Coalition for Energy Savings strives to make energy efficiency and savings the first consideration of energy policies and the driving force towards a secure, sustainable and competitive European Union.
Its membership unites businesses, professionals, local authorities, trade unions, cooperatives, consumer and civil society organisations in pursuit of this goal.
The Coalition calls on the EU to commit itself to a 40% energy saving target by 2030 and to step up policies, measures and investments to stop energy waste and tap the considerable energy savings potentials.
The communication agency Page in extremis has designed and produced the publication in close collaboration with the Coalition for Energy Savings team.
Based in Brussels, the communication agency Page in extremis is pleased to contribute to the communication of the Coalition for Energy Savings.
Page in extremis is a leading strategic communication agency that proposes four integrated communication services:
1) The definition of a “brand strategy” aligned with the development strategy of your organisation.
2) The creation or revitalisation of your visual identity supported by easy to use guidelines.
3) The improvement of your “Communication Programme” by incorporating multichannel communication campaigns, memorable events, astonishing publications and innovative digital solutions.
4) Creative development and production of innovative and digital communication tools.
Interested in partnering with Page in extremis?
We help organisations convey their message and engage with their stakeholders.
For more information:
http://www.inextremis.be
— Wheeler, Adrian. Crisis Communications Management (PRCA Practice Guides).