The rate of change today is faster than it has ever been before. The result can be disruption.
On the other hand, organisations are more interconnected than ever before: we talk more, we share more, we give more ideas, and we expect more.
That is why we need a new way of doing that puts communication at the core of every projects. The new manner is the “design thinking”.
Design thinking helps us appreciate and make sense of the complex connections between people, objects, events, and ideas. Use this method results in significant economic value creation, meaningful differentiation, and improves targeted audience experience.
Design thinking brings brands to life in a way that can be experienced. It plays a leading role in innovation. It allows bring meaning, usability and emotion.
The methodology of the communication agency, Page in extremis, is based upon the design thinking discipline and allows the agency to assure a strong presence for your brand.
A first phase is focused on briefing meetings, interviews and workshops that scan all the aspects of your communication strategy and project goals.
An important second phase consists in timing setting and planification.
During the third phase, the creative prototypes are developed. They are the starting point of the creative dialogue.
The process is close with the implementation monitored through multiple checks, revisions and validations.
Page in extremis is based in Brussels and has an expertise in institutional and corporate communication. The multidisciplinary team can help you define and translate the core-idea of your organisation into brilliant visual systems.
The Communication agency builds brands and strengthens the reputation of leading corporations, institutions and associations.
Source: http://www.inextremis.be
