"All companies these days are networks. Multiple networks are formed between suppliers, competitors, stakeholders, the media, and society. Indeed, networking has found its way into everything, including production, sales, logistics, customer relations, management, and communications. Participating in networks or remaining outside of them can be decisive for both the existence and success of a company"
— Aula, Pekka, Heinonen, Jouni in The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management (Management for Professionals)
