Here is Seldia’s new Annual Report. It is the second report produced with the new visual identity that Page in extremis, a corporate and institutional communication agency, developed last year.
Here is an extract of an interview given by Seldia’s Executive Director Maurits Bruggink to the digital newspaper “The World of Direct Selling”:
“Would you like to share the process you have gone through so far?
The process of a name change is not so easy in an organization whose decision making is based on consensus. Fortunately, we agreed unanimously on the new name and visual identity. This was also due to the excellent work done by the graphic agency Page in extremis, that came up with a convincing proposition. This proposition was based upon a survey among members and a webinar with graphic propositions. The result is a brand name that is easy to pronounce in all languages, links immediately to direct selling and has an appeal to new generations due to its strong colourful logo.”
Page in extremis is honored to benefit from the amazing energy given by Seldia’s communication team.
