"When a brand has a clear attitude, what can and increasingly does happen is that attitude complements or sometimes even replaces the product as the core idea behind the global business"
— W. Olins in On Brand.
About
This is the blog of Page in extremis, an independant Communication Agency based in Brussels.
Discover our website www.inextremis.be
Page in extremis is a trusted communications partner for global organisations, and European institutions and associations.
With over 25 years of experience in brand development and design, we know how the world of European public affairs differs from mainstream corporate communications.
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