"Stakeholder analysis is a framework for understanding the key individuals groups, or organisations that can significantly affect (or be affected by) the activities of the firm. A focus on stakeholder interest clarifies what kind of value each stakeholder is looking for"

— J. D. Harris and M. J. Lenox in The Strategist’s Toolkit

"Certainly there is a strong need for any public sector brand to develop a robust online brand communications strategy, which has to be capable of working on a 24-7-365 basis"

— P. Temporal in Branding for the Public Sector — Creating, building and managing brands people will value

"Differentiating a brand in terms of functional benefits is attractive because such benefits are relatively concrete and, thus, can be communicated to consumers and trade partners simply and clearly"

— A. M. Tybout and Tim Calkins in Kellogg on Branding

"The terms brand value and brand equity are often used as synonyms, but that is not correct. Brand value only describes the financial value of a brand. This financial value has different causes. The brand equity is only one of these causes"

— M. Burger in Brand Equity and Brand Value — Explanation and Measurement

Page in extremis helps you clarify and segment your audiences, refine your messages architecture and identify the best digital touchpoints with your brand (including social media).
Our workshop will help you improve your ability to generate excellent...

Page in extremis helps you clarify and segment your audiences, refine your messages architecture and identify the best digital touchpoints with your brand (including social media).

Our workshop will help you improve your ability to generate excellent content to attract targeted stakeholders, understand what impact your communication activities are having on your organisation and optimise your digital communication strategy for maximum effectiveness and growth.

- Identify and reach your audience;
- Analyze a variety of digital tools (websites, emails, social platforms);
- Connect with your audience through social channels;
- Putting together a complete and compelling digital communication strategy, using all of the tools covered.

Page in extremis is a strategic design and communication agency, embodied by a senior multidisciplinary team.

The agency is based in Brussels and has 20 years of experience.

We build brands and strengthen the reputation of leading corporations, institutions and associations.

For more information please visit our website: http://www.inextremis.be

"Articulating a theory of change sheds additional light on the roles of different actors in an ecosystem, and can help an organization identify its unique role and at which point(s) collaboration might be helpful in implementing the overall mission"

— N. Laidler-Kylander and J. Shepard Stenzel in The Brand Idea

"Focus plays an important role in bringing clarity to brand identity and brand image and helps achieve brand integrity, contributing in turn to organisational cohesion and trust"

— N. Laidler-Kylander and J. Shepard Stenzel in The Brand Idea

"When conducting an audit, designers should first determine what areas they will benchmarking. Will it be solely the visual design, or the messaging? Criteria for deciding what makes one piece more effective than another should also be agreed upon at the outset of discussions"

— D. Holston in The Strategic Designer — Tools and techniques for managing the design process

"Brand Media Strategy in the mass media age used to be about managing your paid media communications. Thanks to the likes of Facebook, Google, and any number of other digital methods of sharing information, earned media and content creation have become integral parts of the communications mix and strategy"

— A. Young in Brand Media Strategy — Integrated communications planning in the digital era

"Join online communities and make use of other online sources of information to listen to what’s being said about your brand by people who have the power to influence those you’d like to attract"

— A. P. Adamson in Brand Digital — Simple ways top brands succeed in the digital world 

"The importance of effort and clever persistence cannot be overstated. It’s often not enough to work hard or follow what seems the logical course of action. Sometimes you’ve got to try a little ingenuity"

— T. Kelley in The Art of Innovation

FIEC in a Nutshell 2014 - 2016 has been released. FIEC speaks for the European construction industry. Through its 33 national member federations in 29 European countries, the European Construction Industry Federation (FIEC) represents, without...

FIEC in a Nutshell 2014 - 2016 has been released. FIEC speaks for the European construction industry. Through its 33 national member federations in 29 European countries, the European Construction Industry Federation (FIEC)  represents, without discrimination, construction enterprises of all sizes, from all building and civil engineering specialities, engaged in all kinds of working methods.

FIEC is the “Social Partner” representing employers in the European Sectoral Social Dialogue “Construction”.

Page in extremis is specialised in corporate and institutional communication. The communication agency build strong corporate and institutional brands and help you refresh, with great success, your existing identity programme.

In 2013, the FIEC visual identity has been refreshed by Page in extremis.

The Communication Agency, Page in extremis, based in Brussels, can help you create or reinforce your brand and develop your digital and classic media.

Source: http://www.inextremis.be

"The most powerful tool designers have to work with is not a design skill; rather, it is the ability to ask meaningful questions and expand his understanding of client’s business and goals"

— D. Holston in the Strategic Designer — tools and techniques for managing the design process

"It is not possible to define terms without knowing who you’re talking to. “Modality manager” may seem like gibberish to a layperson, but it is crystal clear to a hospital administrator. Take the time to list and prioritise the key audiences fo your brand"

— S. Lerman in Building better Brands — A comprehensive Guide to Brand Strategy and Identity Development

"The internet has created a transparent world, and consumers can see everything having to do with your brand. Consider good deeds to be brand touch points on the customer’s journey. Take advantage of your good works and your brand’s moral core to reinforce your brand’s relevant differentiation"

— A. P. Adamson in BrandDigital — Simple ways top brands succeed in the digital world