“Factories of the Future” is a European Union contractual public-private partnership supported through the Horizon 2020 research programme. The overall aim of the partnership is to enable a more sustainable and a more competitive European industry at...

“Factories of the Future” is a European Union contractual public-private partnership supported through the Horizon 2020 research programme. The overall aim of the partnership is to enable a more sustainable and a more competitive European industry at the centre of Europe’s economy – generating growth and securing jobs. The partnership will achieve this by supporting European manufacturing enterprises in strengthening their technological base.

“Factories of the Future” is industry-led with participation by small, medium and large enterprises, universities, research organisations and associations from across Europe who cooperate in pre-competitive, cross-broader projects focusing on production technologies from multiple sectors.

The research priorities of the partnership are identified in the “Factories of the Future 2020” roadmap which was developed by the European Factories of the Future Research Association (EFFRA) after Europe-wide consultations.

EFFRA is the representative of the private partners in the “Factories of the Future” public-private partnership (PPP). Launched by President Barroso in 2009, under the European Economic Recovery Plan, the “Factories of the Future” PPP represents a joint investment of close to €1 billion to facilitate pre-competitive European research on production technologies through pan-European consortia.

EFFRA was established by the MANUFUTURE Technology Platform and leading European industries. EFFRA is a non-for-profit industry driven association, promoting the development of new and innovative production technologies. It’s membership is composed of large industrial companies, SMEs, research organisations and related associations.

Page in extremis, Brussels-based, is proud to contribute to this succesfull story with the creation of the logo “Factories of the Future” Public Private Partnership.

Programme branding is a complex, multifaceted, and multi-disciplinary process.

Page in extremis speaks about communication strategy, value, core-idea, brand architecture, baseline, and all that elements that creates a visual identity system.

Page in extremis is a communication agency specialised in corporate and institutional communication which handle successfully technical and complex information projected through a clear central idea of what the organisation is and what its aims are.

More information: http://www.inextremis.be

"Taken to its logical conclusion, transparency strategy is really about reshaping organisational cultures, structures, and processes even products and services to prepare companies and organisations to meet new expectations for values- based behaviour in an increasingly transparent world"

— D. Tapscott and A. D. Williams in Radical Openness — Four Unexpected Principles for Success

Citydev.brussels is one of the best known organisations in the Brussels Real Estate world that focuses on economic expansion and urban renewal.
One of the missions of Citydev.brussels consists of producing housing units for middle-income inhabitants...

Citydev.brussels is one of the best known organisations in the Brussels Real Estate world that focuses on economic expansion and urban renewal.

One of the missions of Citydev.brussels consists of producing housing units for middle-income inhabitants in districts lacking residential construction.

These housing unit projects are executed thanks to a partnership between the public and the private sector.

Citydev.brussels has entrusted Page in extremis with the tasks of designing, writing, and producing an informational and promotional brochure based on their new visual identity.

The result is a vibrant and impactful publication which was made within an intimate dialogue framework involving the Belgian communication agency’s creative team and citydev.brussels’ communication team.

During the development process, the Belgian communication agency has applied the tools of the “Design Thinking’s” discipline.

Page in extremis had already contributed to the succesfull rebranding’s story of Citydev.brussels with the refreshment of the name and identity of the Brussels’ institution.

Page in extremis is a strategic design communication agency, involving an experimented multidisciplinary team, building brands and strengthening reputations for leading corporations, institutions and associations.

Located in Brussels, the communication agency is specialised in corporate and institutional communication and helps differentiate your brand from the multitude.

More information: http://www.inextremis.be

"Corporate events held by your company, or outsourced to an event management company, are an effective way of raising your brand’s profile. However, it is imperative that such events are meticulously managed so as to maintain the right image"

— P. Temporal in Advanced Brand Management — Managing brands in a changing world

On the road again with ASECAP!
ASECAP — in collaboration with PricewaterhouseCoopers Advisory — has just published a study of primary importance entitled “Evaluation and future of road toll concessions”.
ASECAP is the European Association of...

On the road again with ASECAP!

ASECAP  — in collaboration with PricewaterhouseCoopers Advisory — has just published a study of primary importance entitled “Evaluation and future of road toll concessions”.

ASECAP is the European Association of Operators of Toll Road Infrastructures, whose members’ networks cover about 48.000 km of motorways, bridges and tunnels across 21 countries today.

Since 2012, ASECAP has entrusted the development of its visual communication strategy and the production of its media with Page in extremis, the communication agency specialized in corporate and institutional communication.

This collaboration includes the elaboration of digital and print communication media.

Located in Brussels, the communication agency Page in extremis has extended experience in the translation of specific communication needs into impactful communication tools.

We can help you reinforce your communication objectives.

Source: http://www.inextremis.be

"The more valuable content you can share with your fans and followers, the greater the trust and reputation you’ll build with them. Share your expertise without expectation or marketing-speak, and you’ll create an even better name for yourself"

— D. Kerpen in likeable social media — How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and More

"The brand is the most important and sustainable asset of any organisation — whether a product- or service-based corporation or a not-for-profit concern — and it should be the central organising principle behind every decision and every action"

— R. Clifton in Brands and Branding

"Brand management is a non-stop job and involves keeping one eye on the big picture in terms of vision, but at the same time meticulously managing the day-to-day detail of all brand activities. Sometimes brand managers, in their eagerness to do something new for or with the brand, get influenced by creative ideas that can appear great but may potentially cause brand damage"

— P. Temporal in Branding for the Public Sector — Creating, building and managing brands people will value

"Brands need to concentrate on creating consistent feelings rather than worry about the consistency of their logos. That’s now a given. A brand isn’t a logo, it’s the feeling you deliver through the interaction."

— J. Lyle in The Blaggers Guide to Branding

“All you need to know on the water services industry” is an information kit edited by EurEau, Water Matters.
EurEau is the voice of Europe’s drinking water and waste water service operators. The EurEau’s members provide water services to more than...

“All you need to know on the water services industry” is an information kit edited by EurEau, Water Matters.

EurEau is the voice of Europe’s drinking water and waste water service operators. The EurEau’s members provide water services to more than 400 million people and reflect the diverse private and public water service industry across Europe.

EurEau brings together national associations, representing water supply and waste water services in EU and EFTA countries.

The information kit is one of the concrete result of the creative dialogue framework existing between EurEau and the communication agency, Page in extremis.

Page in extremis is specialised in corporate and institutional communication. The Belgian communication agency build strong corporate and institutional brands and help you refresh, with great success, your existing identity programme.

In 2014, the EurEau visual identity has been rebranded by Page in extremis. The brand strategy has been redeployed to the digital.

The Communication Agency, Page in extremis, based in Brussels, can help you create or reinforce your brand and develop your digital and classic media.

Source: http://www.inextremis.be

"Essentially, digital branding is the personality of our organization, service or product created by the sum of all experiences that an individual has with that brand. This still includes things such as visual identity, but now also includes much more important and influential touchpoint such as social media interactions and online reviews"

— D. Rowles in Digital branding — A complete step-by-step guide to strategy, tactics and measurement

"Environmental analysis (sometimes referred to as “environmental scanning”) is the analysis of factors in the larger competitive context that are currently affecting or may in future influence the nature of competition within an industry"

— J. D. Harris and M. J. Lenox in The Strategist’s Toolkit

"The key to success in brand communications is to develop a strategy with specific objectives and ensure that key messages are developed and applied consistently across all communications channels. The key messages are derived from the brand vision and positioning; the look, feel, tone and manner of how these are communicated, are driven by the personality traits"

— P. Temporal in Branding for the Public Sector — Creating, building and managing brands people will value 

Page in extremis congratulates Eurociett for its 10th birthday.
As the European Confederation of Private Employment Services, Eurociett is the authoritative voice representing the common interests of the agency work industry in Europe.
Eurociett...

Page in extremis congratulates Eurociett for its 10th birthday.

As the European Confederation of Private Employment Services, Eurociett is the authoritative voice representing the common interests of the agency work industry in Europe.

Eurociett gathers 30 national federations from EU and EFTA countries, and 7 of the largest international staffing companies as corporate members: Adecco, Gi Group, Kelly Services, Manpower, Randstad, Trenkwalder and USG People.

Eurociett seeks greater recognition for the positive role private employment agencies play and helps its members conduct their businesses in a legal and regulatory environment that is positive and supportive.

Page in extremis, Brussels-based, is the communication agency which, for several years, has closely helped Eurociett designing and developing efficient communication media.

The communication agency build strong corporate and institutional brands and help you refresh, with great success, your existing identity programme.

Branding is a complex, multifaceted, and multi-disciplinary process.

Page in extremis speaks about communication strategy, value, core-idea, brand architecture, baseline, and all that elements that creates a visual identity system.

Page in extremis is a communication agency specialised in corporate and institutional communication which handle successfully technical and complex information projected through a clear central idea of what the organisation is and what its aims are.

More information: http://www.inextremis.be

"Interestingly, the UK government has put together a Template Twitter Strategy for Government Departments which describes “Why and how (They) intend to establish and manage a corporate presence” on Twitter. Definitely a must-read for any EU player"

— C. De Cock in ilobby.eu — Survival Guide to EU Lobbying