Communication Agency Brussels - Your Partner in Design and Brand

In 2017, CER devoted a great deal of effort to the implementation of the Fourth Railway Package’s Safety and Interoperability Directives. The harmonisation of certification and authorisation processes under the control of the EU Agency for Railways represents a significant leap forward in shaping a real Single European Railway Area and fostering better services for passengers and goods.

CER has also been following the Brexit negotiations, acting as an essential interlocutor for the EU institutions by highlighting potential challenges and their corresponding solutions.

Want to know the other achievements of CER during 2017? Check the new annual report!

CER members represent 73% of the European rail network length, 80% of the European freight business and 96% of rail passenger operations in Europe. CER ́s role is to represent the interests of its members by actively providing an input to EU policy, in particular, to support an improved business and regulatory environment for European railway undertakings and infrastructure managers.

Page in extremis is proud to participate in the creative development and the graphical production of the CER annual report. The result is an impactful publication made within an intimate dialogue framework involving the Belgian communication agency’s creative team and CER’s communication team.

Each year, the graphical team of Page in extremis signs the design and produces about twenty annual reports.
That means that since 1994, the broad experience of the communication agency enlarges to more than four hundred annual reports.

The communication agency has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.

Page in extremis is specialised in corporate and institutional communication. The communication agency creates and renews corporate and institutional brands and develops digital and classic media.

More information:
http://www.inextremis.be

Did you know that the direct selling industry involves over 14 million of persons in Europe out of which 79% are women?

The 16th and 17th October 2018, Seldia, the European Direct Selling Association established in 1968 will celebrate its 50 anniversary.

This event is an excellent opportunity for the European association to express the crucial historical role it has played in the representation of the sector to the EU regulators during the fifty last years.

For the occasion, Seldia has entrusted the communication agency, Page in extremis with the development of a social media programme to promote the direct selling industry, the European association, and its anniversary event.

The registration process has already started: a mini-website is online as a central information point, and during the coming months a series of social media teasers will be launch on multiple channels: twitter, facebook, LinkedIn, google+, Instagram. Stay tuned!

The communication agency Page in extremis is happy to develop the social media campaign within a creative dialogue framework with the Seldia’s team.

Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to improve your Communication Programme by incorporating online communication campaigns, memorable events, and innovative digital solutions.

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.

For more information:
http://directsellingconference.eu
http://www.inextremis.be
http://www.inextremisdigital.be

The Single Market study campaign gets a new award!

Last week, AmCham EU won the Silver Award for the “Best Lobbying or Advocacy Campaign” for the Single Market study campaign at the European Association Awards 2018.

For a reminder, AmCham EU had already won the “Best Trade Body Campaign” for the same campaign at the European Public Affairs Awards 2017.

The communication agency Page in extremis congratulates all its friends from AmCham EU. Page in extremis is proud to have participated in the campaign through the creative development of the central study entitled “The EU Single Market: Impact on Member States”.

The study was developed both as a printed publication and as an online platform made within an intimate creative dialogue framework involving the Belgian communication agency’s creative team and the American Chamber of Commerce to the EU.

Page in extremis realises major web-based communications projects for many well-known European institutions and associations.

Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.

For more information:
http://www.amchameu.eu/singlemarket
http://www.inextremis.be

Discover UNEP in EUROPE 2017 Year in review!

The year 2017 in review gives you a flavour of what the UN Environment Programme is doing in the pan-European region. This online publication invites you on a white journey through 12 initiatives UN Environment ran this year in Europe.

UNEP hopes that some of their latest success stories will trigger your desire to work together with them for a more sustainable Europe.

2017, said Jan Dusik,  Director, Europe Office, UN Environment “was the year of the third UN Environment Assembly, but also the Year of Ecology in Russia. We have stood side-by-side with citizens to protect our environment, including through securing millions of individual pledges to beat pollution, and re-connected people to nature through World Environment Day. Our engagement in Central Asia has reached a historic high, thanks to a number of new projects and our participation in the Sustainable Energy EXPO in Astana. We have also aimed to make an impact on the ground, be it through training Ukrainian journalists on green economy, rolling our sleeves up to help collect waste in the Russian Arctic, or by reducing air pollution in Bosnia and Herzegovina. We have continued to push for the environment to be a high priority at the political level, for example by supporting the G7 environment ministers’ meeting, hosting the 5th conference of the parties of the Carpathian Convention and by taking part in numerous high-level meetings on the Arctic”.

The online publication is the result of a collaboration between the communication team of UNEP in Europe and the communication agency, Page in extremis.

Based in Brussels, Page in extremis is a communication agency that makes brands conversational. We help organisations manage their communities, engage with their stakeholders and convey their messages through innovative digital tools.

For more information:

http://unepineurope.org/year-in-review-2017/

http://www.inextremis.be

http://www.inextremisdigital.be

http://www.inextremisdigital.eu

How to organise your narration within an animation? Storyboarding is essential before developing an animation. 

A storyboard works like the blueprint of the architect. During the storyboarding phase, you can identify most errors related to the narration, media, and other relevant details.

Storyboarding is crucial for four mains  reasons:

1) The storyboard allows checking if the concept works.  The storyboard determines the direction the animation is going to take.

2) While creating the storyboard, you can write and test impactful punch lines and dialogues.

3) Will the action work? Storyboards contain notes that give a whole idea of how the animation would flow in its entirety.

4) For complex animations, to avoid over budget, it is better to have an approved storyboard before entering the production phase of the project.

Page in extremis has developed numerous animation for several European institutions and organisations such as the Community of European Railway and Infrastructure Companies (CER).

CER’s role is to represent the interests of its members on the EU policy-making scene, in particular, to support an improved business and regulatory environment for European railway operators and railway infrastructure companies.

CER has selected the communication agency, Page in extremis, as a partner for ensuring an active alignment between the messages developed by the Association and their visual expressions.

Page in extremis is a strategic communication agency, involving an experimented multidisciplinary team, building brands and strengthening reputations for leading corporations, institutions and associations.

Located in Brussels, Page in extremis is a communication partner who can translate your communication needs into effective communication media, to offer you specialised services going from corporate and institutional branding to the development of digital and classic media and to give a distinct idea of who you are.

More information:
https://www.youtube.com/watch?v=xLwHlVCZov4&feature=youtu.be
http://www.inextremis.be
http://www.inextremisdigital.be
http://www.inextremisbranding.be

How to promote your event through social media?

The 7th of March 2018, CECED will celebrate its 60th anniversary in Brussels. The Social Media Campaign on the CECED’s 60th Anniversary is running at full speed: a mini-website is online as a central information point, and a series of teasers are regularly shared on CECED’s twitter account.

The campaign highlights a tipping point where the past meets the future: with a consistent theme and tone, each twitter post shows a member of the CECED team displaying a home appliance advertisement dated from the 50’s until nowadays.
This iterative approach illustrates how innovations in household appliances have radically revolutionised the lifestyle of every European citizen. A catchy call to action invites to stay in touch by following the campaign on www.ceced60.eu and with the #ceced60 hashtag or even to join the conversation through @CECED_Europe!

CECED is the Brussels-based trade association that provides a single, consensual voice for the home appliance industry in Europe. CECED has 20 Direct Members and 26 National Associations covering 25 countries.

The communication agency, Page in extremis develops the social media campaign within a creative dialogue framework with the CECED’s team.

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes brands conversational, helps organisations engage with their stakeholders and convey their messages.

For more information:
http://www.ceced60.eu
http://www.inextremis.be
http://www.inextremisdigital.be

Holiday clothes to celebrate 50 years of existence

The 16th and 17th October 2018, Seldia will celebrate its 50 anniversary. For the occasion, the association asked the communication agency, Page in extremis to develop a festive logo and look and feel. A series of funny communication devices will be emitted in the coming days. More information will come shortly.

Seldia - the European Direct Selling Association was established in 1968 and represents the Direct Selling industry in Europe.

Seldia’s mission is to promote direct selling to the EU institutions and to ensure that the EU and national policymakers in Europe are aware of the industry’s benefits and advantages, as well as its contribution to national economies.

Seldia membership includes 28 national Direct Selling Associations and 19 Corporate Member companies. All Seldia Members distribute top quality products, abide by the highest ethical standards and are signatories to the European Direct Selling Codes of Conduct.

Over 14 million of persons are involved in direct selling in Europe out of which 79% are women. In 2015, the direct selling sector enjoyed growth over 7% in the EU and accounted for sales € 28,2 billion. Sales in entire European region amounted to 32 bn €. In the EU, growth was driven by the five largest markets: Germany, France, UK, Italy and Poland.

The communication agency Page in extremis is happy to develop the communication campaign within a creative dialogue framework with the Seldia’s team.

Page in extremis realises major innovative communications projects for many well-known European institutions and associations.

Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to improve your Communication Programme by incorporating online communication campaigns, memorable events, eye-catching publications and innovative digital solutions.

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.

For more information:
http://www.inextremis.be

“A picture tells a thousand words”, images help us grab attention, tell, and motivate. There is real value in using photographs to promote your main messages.

Our vision is the most active of our senses: a large percentage of the human brain dedicates itself to visual processing. That is due to our evolution: quick processing of visual information has saved our ancestors from the attack of predators. When we look at a picture, we analyse it instantly, and the meaning of it comes to us immediately. The human brain recognises a familiar object within 100 milliseconds. Good communicators should use that fact to their advantage. For instance, on social media, a post accompanied by an image is ten times more apt to receive engagement. Visuals are one way of catching your audience’s attentiveness and gaining interaction.

Images also have an exceptional potential to get an emotional response from your audience. Pictures help us become involved. With photographs, we see what is written. To simplify the often complicated messages, we appreciate the help of visuals. The images contribute positively to the storytelling process that makes the communication more engaging.

With all this in mind, the communication agency, Page in extremis can help you develop the customised images bank of your organisation.

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes brands conversational, helps organisations engage with their stakeholders and convey their messages.

More information:
http://www.inextremis.be