The City of Brussels presents the 5th edition of the Brussels Zumba Party on the Grand-Place.
An unprecedented opportunity to come to vibrate, dance, move on energetic rhythms in the heart of the capital!
DRESSCODE: Touch of Pink!
This Sunday, June...

The City of Brussels presents the 5th edition of the Brussels Zumba Party on the Grand-Place.

An unprecedented opportunity to come to vibrate, dance, move on energetic rhythms in the heart of the capital!

DRESSCODE: Touch of Pink!

This Sunday, June 11, from 2:30 pm to 5 pm.

The Zumba Party at the Grand-Place of Brussels is a sporty and festive event with different dance styles. Several instructors lead the dance. Zumba was developed in the 90’s and combines fitness with dancing.

The City of Brussels has selected the Communication Agency Page in extremis for producing the promotional visuals of this particular event.

The communication agency, Page in extremis turns brands into valuable assets and ensures the alignment with their strategic objectives.

The communication agency proposes four integrated services:


1) The definition of a “brand strategy”.
2) The creation or refreshment of your visual identity supported by easy to use guidelines.
3) The improvement of your “Communication Programme” by incorporating integrated communication campaigns, memorable events, amazing publications and innovative digital solutions.
4) The creative development of innovative communication tools (print and digital).

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes brands conversational, helps organisations manage their communities, engage with their stakeholders and convey their messages.

For more information:

https://youtu.be/AQq7q87mTv8

http://www.inextremis.be

http://www.inextremisbranding.be

http://www.inextremisdigital.be

This Sunday, June 11, from 2:30 pm to 5 pm. The City of Brussels presents the 5th edition of the Brussels Zumba Party on the Grand-Place. DRESSCODE: Touch of Pink!

"With clarity of mind comes the qualities that drive sustainable results. These qualities and results are what individuals and organisations are searching for"

— J. Smart in Clarity — Clear Mind, Better Performance, Bigger Results

For the first time, children and young people facilitated discussions at the Eurochild Members’ Day to gather views on the Child Participation Strategy, which was formally endorsed the following day at the last Eurochild General Assembly in...

For the first time, children and young people facilitated discussions at the Eurochild Members’ Day to gather views on the Child Participation Strategy, which was formally endorsed the following day at the last Eurochild General Assembly in Brussels.

The Child Participation Strategy aims to engage children and young people directly to put children’s rights at the heart of Europe; give them a voice and build a community of child rights advocates. The Eurochild network has adopted this strategy which will see the development of national and European fora for children and young people to influence decisions that affect their lives and help organise events.

The strategy goes hand in hand with a Child Protection Policy ensuring all staff, members and partners fully embrace their responsibilities to protect children from harm.  Eurochild members will, in the future, be expected to demonstrate compliance with Eurochild’s policy or to have in place their child protection policy respecting national legislation.

A poster explaining how children and young people participate in the Eurochild Conference 2016 has been generated in close collaboration with the Eurochild’ Communication team and the communication agency, Page in extremis.

Page in extremis is proud to have partaken in the creative development and the graphical production of the poster.

Page in extremis has extensive expertise in communication with sensitive issues. The communication agency creates and refreshes human-centered brands and develops percussive digital and classic media.

Since 1994, the broad experience of the Belgian communication agency has been extended to more than four hundred annual reports.

Be energised by our know-how, contact us!
More information:
http://www.inextremis.be
http://www.inextremisdigital.be
http://www.inextremisbranding.be

"While many think that creating awareness is the first step to building a strong brand, the fact remains that it’s necessary to determine what meaningful difference you want your brand to represent in the minds of consumers before you start shouting about it"

— A. P. Adamson in Brand Digital — Simple ways top brands succeed in the digital world

Patient care, research and teaching: 3 key missions of the Institut Jules Bordet
Situated at the heart of Europe, the Jules Bordet Institute (Institut Jules Bordet) is one of Europe’s first ever cancer centres.
Belgium’s only self-governing hospital...

Patient care, research and teaching: 3 key missions of the Institut Jules Bordet

Situated at the heart of Europe, the Jules Bordet Institute (Institut Jules Bordet) is one of Europe’s first ever cancer centres.
Belgium’s only self-governing hospital dedicated entirely to cancer, Institut Jules Bordet’s multidisciplinary strategy embraces its three key missions: patient care, research and teaching.

Institut Jules Bordet brings together all the medical and paramedical disciplines at a single location, enabling it to provide the full range of cancer prevention, screening, diagnosis, treatment and rehabilitation services.

The Institute is primarily a pioneer and innovator, ensuring that it always uses cutting-edge technology and the very latest therapeutic approaches, as well as those in development.

Institut Jules Bordet works with some European and American institutions, including the United States National Cancer Institute (NCI), the European Organisation for Research and Treatment of Cancer (EORTC) and the Organisation of European Cancer Institutes (OECI).

In close collaboration with the Institut Jules Bordet’s communication team, Page in extremis creates and produces various vibrant communication publications for the Institut Jules Bordet.

Based in Brussels, Page in extremis is a communication agency specialised in corporate and institutional communication. Our multidisciplinary team has expertise in matters implying complexity and sensitive human-centered messages.

Page in extremis benefits from a large in-house graphic team who develops digital and classic media.

More information:
http://www.inextremis.be
http://www.inextremisbranding.be
http://www.inextremisdigital.be

Forest management around the world is environmentally responsible, socially beneficial, and economically viable.
FSC forest management certification confirms that the forest is being managed in a way that preserves the natural ecosystem and benefits...

Forest management around the world is environmentally responsible, socially beneficial, and economically viable.

FSC forest management certification confirms that the forest is being managed in a way that preserves the natural ecosystem and benefits the lives of local people and workers, all while ensuring it sustains viability economically.

Forest management certification helps protect the people and plant and animal species that live in and around, and depend upon, the forest.

Certification is achieved by passing an assessment carried out by an FSC-accredited certification body, with forest management conformity assessed against the FSC Principles and Criteria.

A certificate is issued, depending on the number and scale of any non-conformities discovered. FSC forest management certification is valid for five years, subject to annual checks that FSC requirements are continuously met.

Responsible forest management is a fundamental component of WWF’s vision for a future in which people live in harmony with nature.

WWF considers the Forest Stewardship Council (FSC) to be the best certification system to ensure environmentally responsible, socially beneficial and economically viable management of forests.

WWF, therefore, recommends the FSC system to consumers, forest managers, policymakers, and businesses.

The communication agency Page in extremis,  based in Brussels, is happy to contribute to this effort by collaborating with WWF-Belgium.

The concern for the environment is a founding pillar of the communication agency since its creation in 1994.
Page in extremis can help you define the essence of your brand and formulate its differences in a very positive relationship with its environment and all its stakeholders.

Page in extremis builds brands and strengthens the reputation of Global Organisations, European Associations, and leading Corporations.

For more information:
www.inextremis.be
www.inextremisdigital.be
www.inextremisbranding.be

"Regardless of the type of advertising, in any marketing communication brand awareness and brand attitude will always be a communication objective. A brand will need to stimulate awareness and to positively contribute to its equity, with every piece of its marketing communication"

— L. Percy in Strategic Integrated Marketing Communications

Did you know how the Adecco Group contributes to the integration of refugees in the labour market?
According to the UN Refugee Agency (UNHCR), the number of people displaced globally by conflict has reached a staggering high of 60 Million. These...

Did you know how the Adecco Group contributes to the integration of refugees in the labour market?

According to the UN Refugee Agency (UNHCR), the number of people displaced globally by conflict has reached a staggering high of 60 Million. These asylum seekers had to leave their lives behind – and start anew.

In 21 EU member states, an asylum seeker has to wait six months or longer before being allowed to work. These long waiting times translate into delayed integration into society.

On EU average, it takes between five and six years to integrate more than 50% of humanitarian migrants into the labour market and as much as 15 years to reach a 70% employment rate.

Refugees have a high risk of being unemployed, and if they are working, they usually work below their level of qualification.

The Adecco Group wants to contribute to the labour market integration of refugees. An online campaign has been developed to attest how the group helps to provide jobs and job training for those in need.

In close relation with the communication team of the Adecco Group, Page in extremis has developed a micro-site completed with a set of teasers to diffuse on the social media.

The Adecco Group wants to match talented people with the job opportunities and employers they’re looking for. On any given day, they connect over 700,000 people across 60 countries with fulfilling opportunities that make the most of their skills now and enable them to develop new expertise for the future.

Page in extremis is a strategic communication agency, involving an experimented multidisciplinary team, building brands and strengthening reputations for leading corporations, institutions and associations.

Interested in a digital approach for your campaign?
Based in Brussels, Page in extremis is a communication agency that makes brands conversational. The multidisciplinary team helps organisations communicate with their stakeholders and convey their messages through digital solutions.

For more information:
http://www.adeccogroup.com/sustainability/social-responsibility/european-refugee-welcome-crisis/

http://www.inextremis.be
http://www.inextremisbranding.eu
http://www.inextremisdigital.eu

The voice of the lighting industry in Europe has a brand new website!
LightingEurope will increase the value of light to society.
The European association represents the lighting industry in Europe. LightingEurope is the voice of more than 1,000...

The voice of the lighting industry in Europe has a brand new website!

LightingEurope will increase the value of light to society.
The European association represents the lighting industry in Europe. LightingEurope is the voice of more than 1,000 lighting companies who employ more than 100,000 people over Europe.

With the implementation of the new website and the publication of the LightingEurope’s Strategy Roadmap 2025, the association is focussing on the strategic growth drivers for the industry that will benefit the European users and the environment: LEDification, Intelligent Lighting Systems, Human Centric Lighting and Circular Economy.

LightingEurope has the ambition to create a regulatory framework that improves the quality of lighting and thereby the quality of life. This frame will foster freedom of innovation and deliver a broad range of opportunities for the lighting industry.

The new website depicts in detail the new vision of LightingEurope for the next years. With energy efficiency seen as a given fact, LightingEurope defines enabling drivers to achieve growth in the value of light to society.

Page in extremis has developed the Webdesign and the production of the LightingEurope website in close collaboration with the communication team of LightingEurope.

Page in extremis has realized major web-based communications projects for many well-known European institutions and associations.

As a leading communications agency, their online projects set the standard for digital communications in the European public affairs space.

More information:
www.inextremisdigital.be
www.inextremis.be
www.inextremisbranding.be

See all the key messages from LightingEurope on their new website http://www.lightingeurope.org

Four dates for Brussels Sports Days and a new logo!
Four days, four districts and be initiated to the sport you want: that is the program of the Brussels Sports Days organised by the City of Brussels!
The City of Brussels invites you to a real sports...

Four dates for Brussels Sports Days and a new logo!

Four days, four districts and be initiated to the sport you want: that is the program of the Brussels Sports Days organised by the City of Brussels!

The City of Brussels invites you to a real sports village.
Come and test yourself on a run of 100 meters distance, and being initiated free of charge by professionals to other sporting disciplines: golf, basketball, taekwondo and petanque.

The ambience will also be musical and dancing with the salsa entertainment while the smaller ones will enjoy the joys of the inflatable castle.

Four dates to mark in your agenda:
April, 29: Square Palfyn;
May, 6: Pietonnier de Bruxelles;
May, 25: Atomium;
July, 1: Bois de la Cambre.

The City of Brussels has entrusted the communication agency, Page in extremis with the mission to create a new logo and a dynamic visual system for the new edition of the Brussels Sports Days.

Page in extremis has over 23 years experience in guiding organisations on the road to defining and articulating their uniqueness. The multidisciplinary communication agency team translates your organisation core idea into brilliant and adequate visual systems.

Based in Brussels, the communication agency Page in extremis can help you define the essence of your brand and formulate its differences in a very positive relationship with its environment and all its stakeholders.

Page in extremis builds brands and strengthens the reputation of leading organisations, European associations and corporations.

For more information:
www.inextremis.be
www.inextremisbranding.be

"Advances in technology have delivered exciting opportunities to communication practitioners. Mobile phones and email have brought flexibility; social media application have led to new ways of communicating; and continually upgraded computer software has made research, planning, writing and evaluation more efficient."

— J. Mahoney in Strategic Communication — Campaign Planning

Community pharmacy, a public health hub
The community pharmacy network provides many opportunities for public health activities. With extended opening hours and no appointment needed for advice or services, community pharmacy is more accessible than...


Community pharmacy, a public health hub

The community pharmacy network provides many opportunities for public health activities. With extended opening hours and no appointment needed for advice or services, community pharmacy is more accessible than any other healthcare setting.

An estimated 46 Million people visit the community pharmacy network in Europe every day. Community pharmacies are available to a range of individuals in both good and poor health, and to those that may not have formal contact with any other health professional.

The PGEU Report 2016 entitled “Community pharmacy, a public health hub”, features various examples of the public health activities of community pharmacists. The report illustrates these activities under the three domains of public health: health protection, health improvement, and health service delivery and quality.

PGEU is the voice of Community Pharmacy in Brussels. The European Association represents the community pharmacy perspective concerning legislative and policy initiatives at EU level which affect the profession and public health.

The organisation maintains regular contacts with the European Commission, the European Parliament, the Committee of Permanent Representatives (COREPER) and the Economic and Social Committee.

PGEU is part of a network of over 10 European healthcare professionals’ organisations via which European Medicine Agency engages with healthcare.

The PGEU 2016 Annual Report is the result of the close collaboration between the PGEU’s communication team and the communication agency, Page in extremis.

Based in Brussels, Page in extremis is a communication agency that makes brands conversational. The company helps organisations engage with their stakeholders and convey their messages through innovative publications and digital tools.

For more information:

http://www.inextremis.be

http://www.inextremisdigital.be

http://www.inextremisbranding.be

"An organization’s visions of success outlines what the organization should look like as it successfully implements its strategies and achieves its full potential"

— J. M. Bryson & F. K. Alston in Creating your Strategic Plan — A workbook for public and nonprofit organizations

A Brand Audit! For what purpose?
An organisation is like a living body; it grows, changes, and evolves over time. Staffs, leaders, and divisions develop their own interpretation of the purpose and temperament of the brand. The result of this...

A Brand Audit! For what purpose?

An organisation is like a living body; it grows, changes, and evolves over time. Staffs, leaders, and divisions develop their own interpretation of the purpose and temperament of the brand. The result of this evolution can be a fundamental misalignment of organisational efforts.

A designer’s job is to take a message and communicate it visually. If he receives poor guidance or dissonant information, the results will not have the desired impact.

A new visual solution is also especially crucial when an organisation is introducing a new vision or a new core idea. The new visual identity must represent a new reality.

But how to know when to operate a rebranding exercise?

The best practice is to drive a Brand Audit.
A brand audit is a thorough analysis of a brand’s current position compared to its paired organisations and a review of its effectiveness. It helps you determine the strength of your brand together with its weaknesses or inconsistencies and opportunities for improvement and new developments.

Based in Brussels, the communication agency Page in extremis can help you define the essence of your brand and formulate its differences in a very positive relationship with its environment and all its stakeholders.

Page in extremis has over 23 years experience in guiding organisations on the road to defining and articulating their uniqueness. The multidisciplinary communication agency team translates your organisation core idea into brilliant and adequate visual systems.

Page in extremis builds brands and strengthens the reputation of Global Organisations, European Associations and leading Corporations.

For more information:
www.inextremis.be