Communication Agency Brussels - Your Partner in Design and Brand

The 7th European Direct Selling Conference 2018: a tremendous success!

The benchmarking event of the Direct Selling industry in Europe was the occasion to celebrate the 50th anniversary of Seldia, the European Direct Selling Association.

Seldia was established in 1968.  Seldia’s mission is to promote direct selling to the EU institutions and to ensure that the EU and national policymakers in Europe are aware of the industry’s benefits and advantages, as well as its contribution to national economies.

Seldia membership includes 28 national Direct Selling Associations and 18 Corporate Member companies. All Seldia Members distribute top quality products, abide by the highest ethical standards and are signatories to the European Direct Selling Codes of Conduct.

Direct selling provides virtually unlimited self-employment opportunities and is a nursery for entrepreneurs, especially for women —88% are women in Direct Selling. The median age is 43, with a high education level.

The event was also the occasion to celebrate the European Direct Selling Industry’s Astra Awards.

The Seldia Astra Awards 2018 winners are:
Best Service Provider: Jenkon Software
Best DSA: Poland PSSB_PL
Best Company: Mary Kay
Hall of Fame Award: Paul Dobson & Philippe Dailey
Special 50th Anniversary & Recognition Award: Imelda Vital of Amway
Congratulations to all!

Seldia has entrusted the Belgian communication agency, Page in extremis with the promotional campaign of the event on the social media.

The communication agency is currently putting together numerous materials that reflect all the activities that took place during the conference.
Stay tuned for photos, videos and press releases: http://directsellingconference.eu
http://www.inextremis.be

The EU Agency for Railways in 120 seconds

The EU Agency for Railways is established to provide the EU Member States and the Commission with technical assistance in the development and implementation of the Single European Railway Area.

The motto of the EU Agency is “Making the railway system work better for society”.

To know more about the EU Agency for Railways in a minimum of time, a short video presentation is available on the youtube channel.

The European Union Agency for Railways had entrusted the communication agency Page in extremis with the creative development and the production of the video.

Page in extremis has over 24 years experience in guiding organisations on the road to defining and articulating their uniqueness.
The multidisciplinary communication agency team translates your messages into brilliant and adequate visual systems.

Based in Brussels, the communication agency can help you define the essence of your brand and formulate its differences in a very positive relationship with its environment and all its stakeholders.

Page in extremis builds brands and strengthens the reputation of leading organisations, European associations and global corporations.

For more information:
https://www.youtube.com/watch?v=J7dOF3uTeIY&feature=youtu.be
www.inextremis.be

How to develop an effective communication campaign integrating social media?

The secret is in the process: an effective communication campaign should be divided into three significant phases: 1) Programmatic strategy, 2) Operational strategy and 3) Measurements and corrective actions.

The first phase is the Programmatic strategy.
Based on your Brand strategy (vision, missions, value, positioning), you start defining the objectives of the campaign, your target groups and the key messages plus the specific ones.
Then, it is necessary to identify where and how your organisation meets its target groups — called the touchpoints.

The second phase is operational.
You need to define the milestones of your campaign.
Each milestone will be built like an impulse with a before, during and after the period. Each will be placed on a timeline.
Each milestone should be personalised in a consistent, recognisable way. The essential of the personalisation is based on a mixt composed of the main messages to convey through the campaign and by your brand identity.  
Each milestone is promoted through a social media campaign.
At this stage, the choice of the mix of social media where you will be active is crucial. This selection could be guided by the presence of your targets group on the chosen social media.

The third phase is a cyclic process that consists of measuring the impact of the implementation of your milestones. The effect of your actions can be measured through the analytics offered by your social media and Google analytics.
You can learn, the actions realised with success —that you could repeat and the failures to bypass.

And now that you have the recipe are you ready for being a great chef?
We can help you prepare the perfect meal!

Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.

Located in Brussels, Page in extremis is a communication partner who can translate your communication needs into effective communication media, to offer you specialised services going from corporate and institutional branding to the development of digital and classic media and to give a bright idea of who you are.

More information:
For example, check the campaign about Seldia anniversary on twitter! Use #seldia50
http://www.inextremis.be

Animated video is an appealing instrument that helps you comprehensively tell your story: animation simplifies complex topics.

We all know that the secret to an effective animation is to start with the drafting of an appropriate storyboard. But, why is storyboarding essential before developing an animation?

A storyboard works like the blueprint of the architect. During the storyboarding phase, you can identify most errors related to the narration, media, and other relevant details.

Storyboarding is crucial for four mains  reasons:

1) The storyboard allows checking if the concept works.  The storyboard determines the direction the animation is going to take.

2) While creating the storyboard, you can write and test impactful punch lines and dialogues.

3) Will the action work? Storyboards contain notes that give a whole idea of how the animation would flow in its entirety.

4) For complex animations, to avoid over budget, it is better to have an approved storyboard before entering the production phase of the project.

Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.

Page in extremis is a strategic communication agency, involving an experimented multidisciplinary team, building brands and strengthening reputations for leading corporations, institutions and associations.

Located in Brussels, Page in extremis is a communication partner who can translate your communication needs into effective communication media, to offer you specialised services going from corporate and institutional branding to the development of digital and classic media and to give a bright idea of who you are.

More information:
https://www.youtube.com/watch?v=S7zpZ-3XsC8
http://www.inextremis.be

A brand new website for Liquid Gas Europe!

Formerly AEGPL, Liquid Gas Europe, the European LPG Association, is composed of national LPG associations; the main European LPG distributors, and equipment manufacturers.

With the support of its working groups of industry experts, Liquid Gas Europe is actively involved in concrete initiatives and programs to ensure the sustainable, safe and efficient development of LPG in Europe.

LPG can be used in several different sectors, such as domestic, commercial, industrial, agricultural and for transportation. Wherever heat, light or power is required, LPG can offer its benefits to both end-users and society as a whole.

LPG - The smart alternative, everywhere you need it

LPG offers significant environmental advantages, particularly regarding indoors and outdoor air quality. It is characterised by low particle emissions, low NOx (nitrogen oxide) emissions and low sulphur content.

Learn more about LPG and Liquid Gas Europe by discovering the new website: https://www.liquidgaseurope.eu

The website is the result of the collaborative work between the Liquid Gas Europe’s team and the communication agency, Page in extremis.

Page in extremis realises major web-based communications projects for many well-known European institutions and associations.

Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.

For more information:
https://www.liquidgaseurope.eu
http://www.inextremis.be

Join us on Thursday at the #LPG Summer Party!

Thursday, September 6th, don’t miss THE rentrée event in Brussels, the #LPG Summer Party! Founded in 1968, the European LPG Association will celebrate its 50th Anniversary!

“When we think of how far we have travelled and what we have seen in that time, it can be difficult to imagine the challenge of creating the European LPG Association in 1968,” said Samuel Maubanc, General Manager.

Samuel continues: “Much has been achieved, but our journey continues, with an exciting future in front of us. Join us in Brussels for a small celebration among friends and discover some of the surprises we have to announce!”

Join us in celebrating the LPG European industry and the 50th Anniversary of the European LPG Association. AEGPL wants to be surrounded by friends and would like to have you with them – they have big surprises to announce!

Come to “Le Grand Central - Rue Belliard 190, 1040 Brussels” and discover what is new about the European #LPG Association - lots of exciting news to share with friends!

Please note this event is by invitation only. Click here to get your invitation: http://aegpl50.eu/

#LPG #Autogas #EU #AEGPL50 #AEGPL_History

The event is the result of a friendship dialogue associating the AEGPL’ s management with the creative team of the communication agency, Page in extremis and the Belgian office of the Triumph Group.

Interested in partnering with us?

Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.

For more information:
http://aegpl50.eu
http://www.inextremis.be

The European construction industry in numbers

FIEC speaks for the European construction industry.  Through its 30 national member federations in 27 European countries, it represents, without discrimination, construction enterprises of all sizes, from all building and civil engineering specialities, engaged in all kinds of working methods.

FIEC publishes yearly a publication giving information about construction activity in Europe.

27countries are analysed individually and the European Union as a whole under the following headings:
- General overview
- Overall construction activity (incl. employment)
- New housebuilding
- Renovation and maintenance of residential buildings
- Non-residential building
- Civil-engineering
- Construction abroad

The statistics are expressed in percentages (and some in real figures), and the data are given over a period of 10 years. The forecasts are valid for up to one year.

Page in extremis has designed and produced the 2018 edition of the FIEC economic report. Since 2012, FIEC has entrusted the development of its visual communication strategy and the production of its supports to Page in extremis, the communication agency specialised in corporate and institutional communication.

Located in Brussels, the communication agency Page in extremis has an extended experience in the translation of complex communication messages into easy-to-read publications.

We can help you expose your communication messages.

More information:
http://www.inextremis.be

“80% of our national legislation is based on EU legislation!” said  Jean-Louis Marchand, President of FIEC. He asserts: “This figure indicates the importance of defending the construction industry’s collective interests with competence and as early as possible in legislative procedures which deal with aspects that have an impact on our industry.”

Interested to know more about the work achieved by the European Construction Federation Industry? Find out the answers in the last FIEC annual report!

Through its 31 national member federations in 27 European countries (24 EU & EFTA and Turkey), The European Federation represents, without discrimination, construction enterprises of all sizes, from all building and civil engineering specialities, engaged in all kinds of working methods.

This wide-ranging representativeness was officially recognised in a study undertaken on behalf of the European Commission so that FIEC is the “Social Partner” representing employers in the European Sectorial Social Dialogue “Construction”.

FIEC speaks for the European construction industry.

Since 2012, FIEC has entrusted the development of its visual communication strategy and the production of its supports to Page in extremis, the communication agency specialised in corporate and institutional communication.

Located in Brussels, the communication agency, Page in extremis, has extended experience in the translation of specific communication needs into impactful communication tools.

The communication agency helps you revitalise your communication objectives.

More information:
http://www.inextremis.be