Digital Customs, the opportunities of the Information Age
“Digital Customs is the theme for the year ahead”, claims Mr. Kunio Mikuriya, Secretary General of the World Customs Organization.
The World Customs Organization is the voice of 179 Customs...

Digital Customs, the opportunities of the Information Age

“Digital Customs is the theme for the year ahead”, claims Mr. Kunio Mikuriya, Secretary General of the World Customs Organization.

The World Customs Organization is the voice of 179 Customs administrations which operate on all continents and represent all stages of economic development. Today, WCO Members are responsible for processing more than 98% of all international trade.

The 79th edition of the WCO News entitled “Going Digital” sets an overview of how Customs and the private sector are embracing digital technologies.

“Information and Communications Technology (ICT) is everywhere in today’s Customs workplace”, said Mr. Mikuriya.

He emphasizes: “From the use of ICT in office automation to the use of the Internet to publish and disseminate information, to the use of automated clearance systems to make declarations, perform risk management, undertake validation and processing, and eventually to issue approvals, ICT has transformed the way that Customs and governments operate.”

To reaffirm the importance of ICT for Customs administrations and in the work programme of the WCO, Mr. Mikuriya chose the concept of ‘Digital Customs’ as the theme for the year ahead.

He specifies: “Digital Customs means using digital systems to collect and safeguard Customs duties, to control the flow of goods, people, conveyances and money, and to secure the cross-border trade from crime, including international terrorism which continues to rear its head across the globe.”

In close collaboration with the WCO communication team, the quarterly magazine “WCO news” is designed and produced by the communication agency, Page in extremis.

The Belgian communication agency, Page in extremis is an official provider of the international organization.

Located in Brussels, the communication agency has extended experience in the translation of specific communication needs into effective communication media.

Page in extremis is a communication partner who offers you specialised services going from the creation of corporate and institutional brands to the development of digital and classic media.

More information: http://www.inextremis.be

"In a digital world driven by social media, experiences will be your next differentiating edge and the efficiency driven leadership style of today will not be able to cope in creating those. To succeed you need a leadership style that celebrates creativity across your entire company, you need design thinking"

— C. Holloman in The Social Media MBA — Your Competitive Edge in Social Media Strategy Development & Delivery

Hi Digital World! Bye-bye Print?
While each media channel has its advantages and disadvantages, newspapers and magazines have some pros about digital forms.
- Newspapers and magazines have devoted readers: they can stay in houses or offices for...

Hi Digital World! Bye-bye Print?

While each media channel has its advantages and disadvantages, newspapers and magazines have some pros about digital forms.

- Newspapers and magazines have devoted readers: they can stay in houses or offices for months or years while digital can disappear into cyberspace.

- Readers are more engaged when reading printed material than websites, which are often skimmed.

- There is something about print that gives a sense of legitimacy.

In fact, it is a nonsense to create a competition between the digital communication and the print. Both present different advantages depending the part of the audience you are targeting.
The best way to communicate with your entire audience is to utilize as many channels as possible; this should not exclude print.
Print still maintains its stance as a powerful and necessary component of a communication campaign.
Finding the right balance between various media will ensure you a larger diffusion of your important messages.

The World Customs Organization apply very well this dissemination strategy: WCO News is the magazine of the organisation and is distributed free of charge in English and French to Customs administrations, international organizations, non-governmental organizations, the business community and other interested readers.

The World Customs Organization is the voice of 179 Customs administrations which operate on all continents and represent all stages of economic development. Today, WCO Members are responsible for processing more than 98% of all international trade.

In close collaboration with the WCO communication team, the quarterly magazine “WCO news” is designed and produced by the communication agency, Page in extremis.

Located in Brussels, the communication agency has extended experience in the translation of specific communication needs into effective communication media.

Page in extremis is a communication partner who offers you specialised services going from the creation of corporate and institutional brands to the development of digital and classic media.

More information:
http://www.inextremis.be
http://www.inextremisdigital.be
http://www.inextremisbranding.be

Step by step, the End of the year festivities are approaching and it will be soon time to think about your Greeting Cards.
Each year the digital team of the communication agency, Page in extremis, develops electronic Greeting Cards for several...

Step by step, the End of the year festivities are approaching and it will be soon time to think about your Greeting Cards.

Each year the digital team of the communication agency, Page in extremis, develops electronic Greeting Cards for several European Associations and Worldwide Institutions.

At first sight, these cards are above all an emotional way to tell others that they count for you. And of course, this is the most important thing.
But E-cards have another interesting dimension, they can be a very efficient way to make unforgettable your key messages!

Receiving a Greetings Card is always a pleasant moment and in this period we are more inclined to towards the other. That is why the E-Greetings Cards are a real positive opportunity to effectively convey your most important messages.

Likewise, digital is the perfect format to be shared on social media and therefore your messages to be better diffused to a larger public.

With personalised E-cards you can instantly connect with partners who matter most!

If interested to develop your E-cards with us, call us?

Located in Brussels,” Page in extremis is a strategic communication agency.
We build brands and we strengthen reputations of leading institutions, European associations and international corporations.

Source: http://www.inextremisdigital.be

"Beyond the social networks, are there particular forums or online communities that your audience frequents? Where do they get the information they need to solve a problem they have? Take the time and find out because those are the places you want to be"

— N. Smith in Successful Social Media Marketing

"One of the most effective ways to influence social media users into connecting with you on social media is to position your brand as an authority — a source that they can trust and respect, and with whom they can rely on for the information or experience they desire. One of the best ways to do this is to dig into the problems you solve and demonstrate your expertise"

— A. Macarthy in 500 Social Media Marketing tips — Essential advice & strategy for business

EurEau is the voice of Europe’s drinking water and waste water service operators. The members provide water services to more than 400 million people and reflect the diverse private and public water service industry across Europe.
EurEau brings...

EurEau is the voice of Europe’s drinking water and waste water service operators. The members provide water services to more than 400 million people and reflect the diverse private and public water service industry across Europe.

EurEau brings together national associations, representing water supply and waste water services in EU and EFTA countries. EU accession countries have an observer status.

EurEau promotes the common interests of the members within the EU institutions and keep them informed of relevant developments in the European arena.

EurEau in collaboration with the communication Agency, Page in extremis, has produced a series of videos giving an overview of the advantages of becoming  a member of the association.

4 videos have been produced entitled as following:

- What, for you, are EurEau’s Successes?

- What is the benefit of having your organisation’s voice heard at EU level through EurEau?

-What do you see are the challenges ahead for EurEau?

- Why is it important for your organisation to be a member of EurEau?

EurEau’s youtube channel has been created:
https://www.youtube.com/channel/UCzvCtJXMAoHU_SVnrQFK1jw

Page in extremis is a strategic design communication agency, involving an experimented multidisciplinary team, building brands and strengthening reputations for leading corporations, institutions and associations.

Located in Brussels, Page in extremis is a communication partner which is able to translate your communication needs into impactful communication media, to offer you specialised services going from corporate and institutional branding to the development of digital and classic media and to give a clear idea of who you are and what your aims are.

Source: http://www.inextremis.be

"As well as Knowledge Graphs and news articles, Google favours social media updates that are popular in its top search rankings. It is a good position, albeit only temporary, that you can get to by making sure all your posts are fully optimized"

— M. J. Brown in Social Media Marketing

"Use custom-made hashtags to bolster your brand identity and location, …, especially useful when new customers click to learn more about you"

— A. Macarthy in 500 Social Media Maketing Tips

"It is not enough to tell people the hashtag; you also need to ask them to use it (…) I began my keynote addresses with a request that people tweet that they were at the event with the hashtag, and I waited until they did so. Chutzpah counts on social media"

— G. Kawazaki and P. Fitzpatrick in The Art of Social Media — Power Tips for Power Users

The second edition of the digitale newsletter “Big Research News” has been released. A new issue designed and produced by the communication agency Page in extremis in tandem with the BIG’s communication team.
Global collaboration is crucial to make...

The second edition of the digitale newsletter “Big Research News” has been released. A new issue designed and produced by the communication agency Page in extremis in tandem with the BIG’s communication team.

Global collaboration is crucial to make significant advances in breast cancer research, reduce unnecessary duplication of effort, share data and enable collaboration of scientists across borders, contribute to the faster development of better treatments, and increase the likelihood of cures for patients.

The Breast International Group (BIG) encompasses 55 member groups worldwide, which are breast cancer focused collaborative research groups or data centres.

Some BIG groups are regional, some are national and several are international. Each is associated with several to several hundred member hospitals and investigators. This represents several thousand institutions worldwide.

The BIG Headquarters team is a group of over 30 dynamic, passionate and committed people who work on behalf of the Executive Board and the General Assembly to move BIG’s research agenda forward.

Page in extremis is a communication agency that helps create and develop each of your publications as an appendage of larger strategic communication plans.

The Communication agency builds brands and strengthens the reputation of leading corporations, institutions and associations.

Page in extremis is based in Brussels and has an expertise in institutional and corporate communication. The multidisciplinary team can help you define and translate the core-idea of your organisation into brilliant visual systems.

More information: http://www.inextremis.be

www.asecapdays.com is online !
The ASECAPDAYS website is now updated for 2015.
The 43rd annual ASECAP Study and Information Days will explore the key role of the tolled roads in ensuring a realistic sustainable multimodal system. The event will offer...

www.asecapdays.com is online !

The ASECAPDAYS website is now updated for 2015.

The 43rd annual ASECAP Study and Information Days will explore the key role of the tolled roads in ensuring a realistic sustainable multimodal system. The event will offer the opportunity to reflect on the views of high-level panellists representing toll road infrastructure operators, as well as other modes of transport, EU decision-makers and ministers to discuss sustainability issues related to infrastructure planning, financing and operation, considering how Intelligent Transport Systems contribute to the achievement of the goals set.

ASECAP is the European Association of Operators of Toll Road Infrastructures, whose members’ networks today span more than 46.000 km of motorways, bridges and tunnels across 21 countries.

Since 2012, ASECAP has entrusted the development of its visual communication strategy and the production of its supports to Page in extremis, the communication agency specialized in corporate and institutional communication.

This collaboration includes the elaboration of digital and print communication media.

Located in Brussels, the communication agency Page in extremis has extended experience in the translation of specific communication needs into impactful communication tools.

We can help you reinforce your communication objectives.

More information: http://www.inextremis.be

"Certainly there is a strong need for any public sector brand to develop a robust online brand communications strategy, which has to be capable of working on a 24-7-365 basis"

— P. Temporal in Branding for the Public Sector — Creating, building and managing brands people will value

A serie of 3 new EurEau’ blogs allow us to be informed of what’s best concerning water matters. Each of them has its own thematic: Access Matters — EU Matters — Resources Matter.
EurEau is the voice of Europe’s drinking water and waste water service...

A serie of 3 new EurEau’ blogs allow us to be informed of what’s best concerning water matters. Each of them has its own thematic: Access Matters — EU Matters — Resources Matter.

EurEau is the voice of Europe’s drinking water and waste water service operators.

EurEau represent the views and experience of water service providers to the EU institutions.

EurEau’s members provide water services to more than 400 million people and reflect the diverse private and public water service industry across Europe.

Page in extremis is a strategic design communication agency, embodied by a senior multidisciplinary team. We build brands and strengthen the reputation of leading corporations, institutions and associations.

Through Branding, Digital and Print Design, we help you build your visual communication program.

Page in extremis creates awesome brands, develops effective digital media and printed publications.

Source: http://www.inextremis.be

"New media refers to all the interactive forms of communication that use the internet, like blogs, websites, social networks, RSS feeds, and the like. One of the hottest areas of new media is social media, including Facebook, Twitter, LinkedIn, and others, which provide platforms for a peer-to-peer interactive dialogue and foster the creation and exchange of user-generated content"

— C. Kaputa in Breakthrough Branding