"It’s essential in these days of multiple media and multiple information gathering styles that you use the appropriate media to reach the people who need to hear your message"

— B. Delaney’s in NonProfit Marketing Handbook — A hands on guide to marketing & communications in nonprofit organizations

"While keeping individual preferences top of mind, a breakthrough brand connects individuals to its social mission and the tangible results it is achieving. It provides relevant ways for people to see firsthand the good that they have invested in, which creates a cycle of credibility that is the foundation for long-term trust and support"

— J. S. Daw, C. Cone, K. D. Merenda and A. Erhard in Breakthrough NonProfit Branding — Seven Principles to Power Extraordinary Results

East Invest is a regional investment and trade facilitation project for the economic development of the Eastern Neighbourhood region, launched in the framework of the European Eastern Partnership initiative.
It targets Business support organisations...

East Invest is a regional investment and trade facilitation project for the economic development of the Eastern Neighbourhood region, launched in the framework of the European Eastern Partnership initiative.

It targets Business support organisations and SMEs from the 6 Eastern Partnership countries (Armenia, Azerbaijan, Belarus, Georgia, Republic of Moldova, Ukraine), who have potential for developing mutual cooperation and investment relations with the European Union.

Its main objectives are:

- To promote and facilitate investment and economic cooperation at large between the EU and Eastern Partnership countries, and also between the 6 target countries.
- To create the “East Alliance”, mobilising business organisations from both sides to engage in a sustainable partnership and dialogue both within the private sector and towards the public authorities.
- To develop concrete activities that will generate immediate results for SMEs in the region.

East Invest is managed by the East Alliance consisting of 84 partners from the EU, Turkey and Eastern Partnership countries.

East Invest is a European Commission initiative, managed by Eurochambres. This project is funded by the European Union. East Invest runs since November 2010 and is entered in his second phase.

The visual identities of East Invest, East Invest 2 and East Alliance have been developed by the communication agency, Page in extremis in collaboration with the Eurochambres’ communication team.

Page in extremis is a strategic communication agency, involving an experimented multidisciplinary team, building brands and strengthening reputations for leading corporations, institutions and associations.

Located in Brussels, Page in extremis is a communication partner which is able to translate your communication needs into impactful communication media, to offer you specialised services going from corporate and institutional branding to the development of digital and classic media and to give a clear idea of who you are and what your aims are.

Source: http://www.inextremis.be