Clues for impactful presentations
Never forget that first class presentations require time and focus for:
Exploration & research > Generate ideas > Organise ideas > Collect feedback > Storyboard > Build the slides > Rehearse, rehearse, rehearse!
Here...

Clues for impactful presentations 

Never forget that first class presentations require time and focus for:

Exploration & research > Generate ideas > Organise ideas > Collect feedback > Storyboard > Build the slides > Rehearse, rehearse, rehearse!

Here are six pointers we give you to enhance your abilities to make impactful presentations: 

1) Think communication — not decoration,

2) Clarify your intentions,

3) Being obsessed with ideas — not tools,

4) Know when to stop,

5) Let your ego at the door.

6) Images also have an exceptional potential to get an emotional response from your audience. 

Pictures help us become involved. With images, we see what is written. To simplify the often complicated messages, we appreciate the help of visuals. 

The images contribute positively to the storytelling process that makes communication more engaging.

With all this in mind, the communication agency, Page in extremis can help you develop the most strategic presentations for your organisation.

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes brands conversational, helps organisations engage with their stakeholders and convey their messages.

More information:

http://www.inextremis.be

"Reputation management is the conscious, holistic, integrated, planned, thought through, dynamic, agile and continuous process of managing reputation. It relies on commitment from the top of an organisation and must involve: measurement and analysis; a plan – and coordinated actions to deliver the plan. It involves what organisations do, how they behave and how they communicate"

— Langham, Tony. Reputation Management (PRCA Practice Guides). Emerald Publishing Limited.

GIAL set up many years ago by the City of Brussels has just been renamed into i-CITY.
This is to highlight the fact that the association is no longer oriented “local administrations” as its origin but “City of Brussels”, a City (City) in its IT...

GIAL set up many years ago by the City of Brussels has just been renamed into i-CITY.

This is to highlight the fact that the association is no longer oriented “local administrations” as its origin but “City of Brussels”, a City (City) in its IT dimension (“i-”) with a high (high) level in its responses to the needs of citizens and users of the City, its administration and its elected officials.

The relationship between the association and the City is highlighted in the new logo that combines BXL and i-CITY, in the new slogan Brussels digital & citizen friendly, in his photographic style with the use of images of the City of Brussels in its material and, in its website (which uses as a sub-domain address Brucity, i-city.brucity.be).

The management contract signed in 2016 between the city and the association (the first between the city and one of its non-profit organisations) defined missions for the association. It is these missions that i-CITY must fulfil at best within mind the deadlines imposed by the BXL2021 project and the development of the new Brucity administrative centre.

i-CITY is getting ready to imagine the solutions and services of tomorrow for a digital Brussels, to allow all citizens simple, reliable and competitive access to the digital services of the City, and to sustain the City of Brussels in the realisation of its projects from conceptualisation to the implementation.

i-CITY has entrusted the branding agency, Page in extremis with the mission to guide the Brussels association in their rebranding process and the implementation of their new visual identity.

Page in extremis has over 25 years of experience in guiding organisations on the road to defining and articulating their uniqueness. The multidisciplinary communication agency team translates your organisation core idea into brilliant and adequate visual systems.

Page in extremis builds brands and strengthens the reputation of leading organisations, European associations, and global corporations.

Based in Brussels, the communication agency Page in extremis can help you define the essence of your brand and formulate its differences in a very positive relationship with its environment and all its stakeholders.

More information:
http://www.inextremis.be

Zhaga is a global association of lighting companies that are standardising interfaces of components of LED luminaires. Zhaga develops specifications based on the inter-related themes of interoperable components, smart and connected lighting, and...

Zhaga is a global association of lighting companies that are standardising interfaces of components of LED luminaires. Zhaga develops specifications based on the inter-related themes of interoperable components, smart and connected lighting, and serviceable luminaires. This helps to streamline the LED lighting supply chain and to simplify LED luminaire design and manufacturing.

The consortium is market-oriented and works in the best interests of lighting-industry stakeholders. Zhaga is creating a set of Interface Specifications, known as Books, which define the conditions necessary for interchangeability.

Zhaga aims to expand its outreach to a larger group of companies comprising installers, specifiers, architects, and end users. Recently, the Zhaga Consortium has widened its scope and offers a new Community Membership.

The new vision aims for true interoperability and includes the interfaces to sensors and connectivity modules, but also the interface between module and driver. This positions Zhaga as a key enabler of crucial developments in the lighting industry.

In the pursuit of its transformation, the consortium required the communication agency Page in extremis to check its Brand vitality.  

Since 1994, the communication agency is a leading branding firm performing successful branding missions for international organisations, European associations and global corporations.

Driven in close collaboration by Axel Baschnagel and the Strategic multidisciplinary team of Page in extremis, the audit started with two surveys targeting internal and external stakeholders of the consortium. The analyses of the answers followed by a visual audit and recommendations have been presented to the members of the Zhaga Promotion Work Group meeting in Noordwijk (the Netherlands) in early February.

In the light of the insights unveiled by the study, the consortium has decided to entrust Page in extremis with the mission to guide the organisation in the definition of a new Brand strategy aligned with the recent change of the organisation and its enlarged vision.

Page in extremis has over 25 years of experience in guiding organisations on the road to defining and articulating their uniqueness.
Page in extremis builds brands and strengthens the reputation of leading organisations, European associations, and global corporations.

Based in Brussels, the agency can help you define the essence of your brand and formulate its differences in a very positive relationship with its environment and all its stakeholders.

More information: www.inextremis.be

"The essence of the diffusion process is the information exchange through which one individual communicates a new idea to one or several others. At its most elementary form, the process involves (1) an innovation, (2) an individual or other unit of adoption that has knowledge of, or has experienced using, the innovation, (3) another individual or other unit that does not yet have knowledge of, or experience with, the innovation, and (4) a communication channel connecting the two units"

— R. M. Everett in Diffusion of Innovations, 5th Edition. 

"Organizational strategy is the means a nonprofit uses to determine how it will advance its mission, realize its vision, and deliver real value to the community or cause it serves, through successfully navigating competitive, collaborative, and other dynamics"

— D. La Piana in The Nonprofit Strategy Revolution - Real-Time Strategic  Planning in a Rapid-Response World

"A tagline is a variant of a branding slogan typically used in marketing materials and advertising. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a brand or product (like a film), or to reinforce the audience’s memory of a product"

— S. J. Conley in Sloganology: The Anatomy Of Slogans And Hundreds Of Famous Examples From Companies, Places, Politicians & Movies

"Readers first notice an image then the headline and, if interested, they’ll continue to read the article. Photographs are powerful and persuasive and, as first impressions mean everything in PR, supply a photograph that is print-quality, high-resolution and ready to be published with an articulate caption to help get your story noticed"

— D. Blick in The 15 essential marketing masterclasses for your small business

"Diversity means different genders, different ages, be from different cultures, different socioeconomic backgrounds and have different outlooks to be most successful"

— R. Curedale in Journey Maps — The tool for design innovation

"Because corporate reputation is value-based, it enjoys a strategic advantage over corporate image. Both are dependent on individual perceptions, and the strength of a positive reputation will be greater than a positive image"

— L. Percy in Strategic Integrated Marketing Communications

"Design is about people than it is about things. Stand in those people’s shoes, see through their eyes, uncover their stories, share their words"

— R. Curedale in Journey Maps — The tool for design innovation

"Market segmentation involves subdividing a market into a number of groups where the people in each group have some commonality or similarity"

— R. Curedale in Affinity Diagrams — A tool to tame complexity

"It’s much easier to be convincing if you care about your topic. Figure out what’s important to you about your message and speak from the heart"

— N. Boothman in Convince Them in 90 Seconds or Less: Make Instant Connections That Pay Off in Business and in Life

"We speak not only to tell other people what we think, but to tell ourselves what we think. Speech is a part of thought"

— O. Sacks in Seeing Voices

"We speak not only to tell other people what we think, but to tell ourselves what we think. Speech is a part of thought"

— O. Sacks in Seeing Voices