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www.asecapdays.com is online!

The ASECAPDAYS’ website is now updated for 2016.

The 44th annual ASECAP Study and Information Days will explore the key role of the toll motorways in ensuring an integrated and sustainable mobility in Europe. The event will offer the opportunity to reflect on the EU integrated transport approach and, more specifically, on how to meet the challenges towards the EU 2020 Strategy. It will also look into the future of transport from the current international perspective.

A session will be specifically devoted to delivering the final results of the REETS project (the unique pan-European project on regional tolling interoperability funded by the European Commission) led by ASECAP.

ASECAP is the European Association of Operators of Toll Road Infrastructures, whose members’ networks today span more than 46.000 km of motorways, bridges and tunnels across 21 countries.

Since 2012, ASECAP has entrusted the development of its visual communication strategy and the production of its supports to Page in extremis, the communication agency specialised in corporate and institutional communication.

This collaboration includes the elaboration of digital and print communication media.

Based in Brussels, Page in extremis is a communication agency that makes brands conversational. We help organisations manage their communities, engage with their stakeholders and convey their messages through innovative digital tools.

For more information:

http://www.inextremisdigital.be

http://www.inextremisdigital.eu

http://www.inextremis.be

Hi Digital World! Bye-bye Print?

While each media channel has its advantages and disadvantages, newspapers and magazines have some pros about digital forms.

- Newspapers and magazines have devoted readers: they can stay in houses or offices for months or years while digital can disappear into cyberspace.

- Readers are more engaged when reading printed material than websites, which are often skimmed.

- There is something about print that gives a sense of legitimacy.

In fact, it is a nonsense to create a competition between the digital communication and the print. Both present different advantages depending the part of the audience you are targeting.
The best way to communicate with your entire audience is to utilize as many channels as possible; this should not exclude print.
Print still maintains its stance as a powerful and necessary component of a communication campaign.
Finding the right balance between various media will ensure you a larger diffusion of your important messages.

The World Customs Organization apply very well this dissemination strategy: WCO News is the magazine of the organisation and is distributed free of charge in English and French to Customs administrations, international organizations, non-governmental organizations, the business community and other interested readers.

The World Customs Organization is the voice of 179 Customs administrations which operate on all continents and represent all stages of economic development. Today, WCO Members are responsible for processing more than 98% of all international trade.

In close collaboration with the WCO communication team, the quarterly magazine “WCO news” is designed and produced by the communication agency, Page in extremis.

Located in Brussels, the communication agency has extended experience in the translation of specific communication needs into effective communication media.

Page in extremis is a communication partner who offers you specialised services going from the creation of corporate and institutional brands to the development of digital and classic media.

More information:
http://www.inextremis.be
http://www.inextremisdigital.be
http://www.inextremisbranding.be

Discover UNEP in EUROPE 2015 Year in review!

The year 2015 in review gives you a flavour of what the UN Environment Programme is doing in the pan-European region. This online publication highlights twelve key achievements, projects and activities of the UNEP. 

UNEP hopes that some of their latest success stories will trigger your desire to work together with them for a more sustainable Europe.

The following topics are in the spotlights:

- Green Economies shown to trump business as usual
- Organic agriculture under the spotlight
- Sustainable actions, technology and visions take stage for World Environment Day
- Mountain Adaptation Outlook series launched at COP21
- Powering cities with sustainable energy
- Reinforcing collaboration in Central Asia
- Developing biodiversity indicators across the region
- Ensuring a collective commitment for the Caspian Sea
- Environment and security: a fragile relationship
- Strengthening the science-policy interface: the Pan-European GEO assessment
- European CEO among Champions of the Earth
- Advancing regional partnerships

The online publication is the result of a collaboration between the communication team of UNEP in Europe and the communication agency, Page in extremis.

Based in Brussels, Page in extremis is a communication agency that makes brands conversational. We help organisations manage their communities, engage with their stakeholders and convey their messages through innovative digital tools.

For more information:

http://unepineurope.org/year-in-review-2015/

http://www.inextremisdigital.be 

http://www.inextremisdigital.eu

http://www.inextremis.be

What are the trends 2016 for online Annual Reports?

Annual reports are often considered only a legal necessity. 

From the communication point of view, this is a big mistake.
For communicators, the release of an Annual Report is a real opportunity to communicate the main messages of the organisation; to speak about their successes and generate a positive wave of what was done in the previous 12 months.

In 2015, Online Annual reports are becoming common, even the organisations that publish only an online version of their annual report are seldom.
However, the printed reports still have their place, and if we look at the present trends, it does not seem that they will disappear soon.

But let’s focus on the online reports. What will be the trend for 2016?

1) More storytelling
Storytelling is the narration of the key events in an organisation life through words, sound, and images using metaphoric embellishments. Storytelling is an excellent way to carry information forward.
Stakeholders pay a better attention when you wrap your messages in a story.

2) Parallax Scrolling Annual Reports
The parallax mini-websites trend will continue to 2016, with its impressive effect at the scrolling feature of a web page. Technically speaking, the parallax effect uses multiple backgrounds that seem to move at different speed to create a sensation of depth and an interesting browsing experience. The parallax effect is very efficient when you want to convey information quickly and easily in a very structured way.

3) Single-Page Responsive Annual Reports (mobile-friendly).
Why? With web traffic moving towards mobile, it is reasonable to expect that responsiveness standard will also apply to the online annual reports.
Scrolling single-page can be an efficiently way to encapsulate the key information related to your annual report.

4) Movement and interactivity
Combining movement with more interactivity is going to produce amazing and memorable results.

With movement, Parallax scrolling, Single-page responsiveness, and, interactivity, the communication agencies have more tools than ever to build you the storytelling for your next online report.

Located in Brussels, the communication agency, Page in extremis has realised online reports for many well-known European institutions and associations.

Page in extremis is a leading strategic communication agency.
We build brands and we strengthen reputations of International institutions, European associations and corporations.

For more information: http://www.inextremisdigital.be
and http://www.inextremisbranding.be
and http://www.inextremis.be

Step by step, the End of the year festivities are approaching and it will be soon time to think about your Greeting Cards.

Each year the digital team of the communication agency, Page in extremis, develops electronic Greeting Cards for several European Associations and Worldwide Institutions.

At first sight, these cards are above all an emotional way to tell others that they count for you. And of course, this is the most important thing.
But E-cards have another interesting dimension, they can be a very efficient way to make unforgettable your key messages!

Receiving a Greetings Card is always a pleasant moment and in this period we are more inclined to towards the other. That is why the E-Greetings Cards are a real positive opportunity to effectively convey your most important messages.

Likewise, digital is the perfect format to be shared on social media and therefore your messages to be better diffused to a larger public.

With personalised E-cards you can instantly connect with partners who matter most!

If interested to develop your E-cards with us, call us?

Located in Brussels,” Page in extremis is a strategic communication agency.
We build brands and we strengthen reputations of leading institutions, European associations and international corporations.

Source: http://www.inextremisdigital.be

How to maximise the impact of your communication campaigns?

Integrated Communication is an efficient answer. Integrated Communication is the application of consistent brand messaging across both traditional and non-traditional communication channels and using different promotional methods to reinforce each other.

By integrating tools such as press releases, social media, printed brochures and digital publications, you provide clarity, consistency and maximum communication impact. All of these communications tools work better if they work together in harmony rather than in isolation.

At its most basic level, Integrated Communications, means integrating all the communication tools, so that they work together in harmony.

Their sum is greater than their parts – providing they speak consistently with one voice all the time, every time.

Creative consistency in your integrated communication campaigns can also lower your cost. By using the same images and adapting the same copy for different media, you reduce copy-writing, design and photography costs.

If you work with external communications suppliers, you may be able to reduce agency fees by working with a single firm that offers integrated communications services, rather than separate specialist agencies.

The European association, ASECAP makes good use of integrated communication campaigns.

ASECAP is the European Association of Operators of Toll Road Infrastructures, whose members’ networks cover about 48.000 km of motorways, bridges and tunnels across 21 countries today.

Since 2012, ASECAP has entrusted the development of its visual communication strategy and the production of its media with Page in extremis, the communication agency specialised in distinctive communication for global organisations, European associations and corporations.

This collaboration includes the elaboration of digital and print communication media.

Located in Brussels, the communication agency Page in extremis has extended experience in the translation of specific communication needs into impactful medias.

We can help you reinforce your communication objectives.

Source: http://www.inextremis.be

Web platforms are a digital trend responding well to the needs of partnership in the sector of Associations.

Nowadays, due to the complexity of their missions, organisations know that they won’t be able to achieve their goals alone. Globalisation obliges to have partners.

That is why, organisations needs to communicate with existing and potential partners. They need tools for that.

UNEP in Europe is a hub for profiling what the United Nations Environment Programme (UNEP) is doing on the ground, highlighting work with partners, and informing stakeholders.

UNEP in Europe is the digital platform allowing the United Nations Environment
Programme to distribute largely their monthly digital E-Newsletter summarising the work that they are delivering in the regions or from the regions.

The platform also gives a quick picture of the political movements in the regions and has a calendar section to mark upcoming events.

UNEP, established in 1972, is the voice for the environment within the United Nations system. UNEP acts as a catalyst, advocate, educator and facilitator to promote the wise use and sustainable development of the global environment.

The web platform “www.unepineurope.org” has been designed and developed by Page in extremis in close collaboration with the UNEP communication team.

Page in extremis has realised major web-based communications projects for many well-known European institutions and associations.

As a leading communications agency, their online projects set the standard for digital communications in the European public affairs space.

More information: http://www.inextremisdigital.be and http://www.inextremisbranding.be

Source: http://www.inextremis.be

In the new European Banking Federation (EBF) online publication, Wim Mijs, the Chief Executive states: “I am a great believer in digital. For me my life is digital. If it is not on my phone it does not exist. All of our lives are becoming more and more digital. This is what brings growth to our economy”.

That is one of the reasons for which Wim Mijs is a fervent supporter of the European Commission’s plans on the Digital Single Market.

In order to make this support real, The EBF wrote a blueprint and a digital report “not a bulky one with a grey cover but with a fresh design, infographics and multimedia”.

The EBF’s Blueprint on Digital Banking aims at helping to understand more effectively the digital transformation initiated by banks more effectively.

The EBF Blueprint focuses on the challenges and opportunities in retail banking. It also explains why banks should be considered as strategic players in the Digital Single Market (DSM).

The EBF, as representative of the European banking industry, is committed to accompanying banks in this transformation. Namely, to discuss with European institutions the reality of a regulatory environment conducive to establishing secure, reliable and efficient digital banking services.

In addition, the EBF, in its commitment to generating a single market for financial services and to supporting policies that foster economic growth, is the obvious strategic partner in the creation of an ambitious Digital Single Market.

The EBF, as the voice of the European banking sector unites 32 national banking associations in Europe which together represent some 4,500 banks - large and small, wholesale and retail, local and international - employing about 2.5 million people.

EBF members represent banks which make loans available to the European economy in excess of €20 trillion and securely handle more than 400 million payment transactions per day.

If you need to know more, the information is available here: www.ebfdigitalbanking.eu

The online publication has been designed and developped by the communication agency Page in extremis.

The result is a vibrant and impactful digital publication which was made within an intimate dialogue framework involving the communication agency’s creative team and EBF’ communication team.

Page in extremis is a strategic design communication agency, involving an experimented multidisciplinary team, building brands and strengthening reputations for leading corporations, institutions and associations.

Located in Brussels, Page in extremis is a communication partner which is able to translate your communication needs into impactful communication media, to offer you specialised services going from corporate and institutional branding to the development of digital and classic media and to give a clear idea of who you are and what your aims are.

Source: http://www.inextremis.be

Although that may not sound important or interesting, standards provide the nuts and bolts of society. Ever thought why your mobile phone works away from home? Yes, European standards. Ever thought why you need to carry a bag full of electrical adaptors when you travel abroad? That’s right - a lack of European standards!

ANEC is the European consumer voice in standardisation.
ANEC represents the European consumer interest in the creation of technical standards, especially those developed to support the implementation of European laws and public policies.

ANEC participates principally through its experts in the standards development work of the three European Standardisation Organisations (ESOs) recognised by the European Union and EFTA: CEN, CENELEC, ETSI.

The european association asked Page in extremis to develop an interactive digital publication.

Located in Brussels, Page in extremis is a communication partner which is able to translate your communication needs into digital communication media, to offer you specialised services going from corporate and institutional branding to the development of digital and classic media and to give a clear idea of who you are and what your aims are.

More information: http://www.inextremis.be

Since founding the Breast International Group (BIG) in 1999, 15 years have passed. 15 years of collaboration to move breast cancer research forward while reducing duplication of effort. Moving more globally, more rapidly and more innovatively towards better treatments and finding cures.

BIG is an international non-profit organisation for academic breast cancer research groups from around the world.

Global collaboration is crucial to make significant advances in breast cancer research, reduce unnecessary duplication of effort, share data and enable collaboration of scientists across borders, contribute to the faster development of better treatments, and increase the likelihood of cures for patients.

Find out more in BIG’s Annual Report 2014.

Page in extremis is delighted to have participated in the creative development and the graphical production of the BIG’s annual report. The result is a stunning publication which was made within an intimate creative dialogue framework involving the Belgian communication agency’s creative team and the BIG’s communication team.

Page in extremis is specialised in communication with sensitive issues. The communication agency creates and refreshes human-centered brands and develops percussive digital and classic media.

The communication agency has defined a very accurate process including a monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.

Each year, the graphic team of Page in extremis signs the design and produces about twenty annual reports.

This means that since 1994, the broad experience of the communication agency has been extended to more than four hundred annual reports.

Be surprised by our know-how, contact us!

More information: http://www.inextremis.be

The online report looks set to become the default reporting format in the near future. Increasingly more effort are being redirected to the online medium.

Current trends indicate that the most likely scenario in the near future is a summary print version supported by a full online version.

The advantages of this trend are that it maximises stakeholder access to corporate information and minimises the ecological impact of large-volume printing.

The online version of the European Aluminium Association’s 2014 Annual Report is a representative example of this new trend.

European Aluminium (EA) represents the aluminium industry in Europe. It encompasses primary aluminium producers, downstream manufacturers, producers of recycled aluminium and national aluminium associations representing the manufacturers of rolled and extruded products in 18 European countries.

Page in extremis is proud to have participated once again in the creative development and the graphical production of the online European Aluminium annual report. The result is a vibrant and impactful mini-site which was made within an intimate creative dialogue framework involving the Belgian communication agency’s creative team and European Aluminium’s communication team.

If you think that it is time to move your communication from a classic media toward a digital one, think of Page in extremis.

The communication agency, Page in extremis has developed a collaboration process that helps answer to all critical technical questions and also to communication matters such as: what it is about? for whom it is? What do you want to say? How will they found out?

Page in extremis is a strategic design and communication agency, embodied by a senior multidisciplinary team. We build brands and strengthen the reputation of leading corporations, institutions and associations.

With over 20 years of experience and as a specialist of institutional and corporate communication, Page in extremis’ team of experts can help you transform your classic communication media into impactful digital ones.

http://www.inextremis.be

Formsofwork.eu is an online publication that briefly presents the main results of an essential study resulting from a Joint Research project of Eurociett and UNI Europa, with financial support from the European Union.

The study is entitled: “How Temporary Agency Work (TAW) compares with other forms of work”.

At the European level, it is important to get a clear picture of the evolution of the size of the different forms of work, the working conditions they provide and their contribution in the labour market.

The main objective of the study is to compare TAW with other forms of work with respect to the following topics:

- The size and evolution;

- The EU regulation;

- The effective working and employment conditions.

The study focuses on the comparison of TAW with three other forms of work that have an important place in the labour market: open-ended contracts, fixed-term contracts (FTCs) and self-employment.

The online publication is the result of a narrow collaboration between the communication agency Page in extremis and the Eurociett’s communication team.

First of all, a classic publication has been developed (downloadable online). Then, the content has been adapted to the digital media. Visuals and dynamic graphs have been produced. The result is a vibrant online publication, with information easy to read, easy to memorize. A pleasant way to communicate the main results of a research project.

Within the context of online development, there is a close relationship between creativity and the use of technology. Should we bring technology forward? Or should the project development arise from a sharp analysis of the needs?

At the communication agency Page in extremis, we chose the second option.

This is why the communication agency’s strategies always start with a thorough analysis and an audit of the existing material before offering visual solutions. The technology that will be used depends on the thus identified needs. This approach requires a good culture of what is possible. Because of that Page in extremis assists its clients early in the process of developing an online publication.

Page in extremis is a communication agency specializing in corporate and institutional communication, which, since 1994, has overseen great innovative projects on the web.

Source:
http://www.inextremis.be

http://www.formsofwork.eu

The European Aluminium Association has a new name: Aluminium Europe. Moreover a new brand identity has been developed around the concept of the Aluminium effect.

Do you want to know more about the Aluminium effect? A web teaser has just been released. It was developed by the communication team of Aluminium Europe in close collaboration with the communication agency, Page in extremis.

Aluminium is used in a wide range of applications. Aluminium Europe represents the whole value chain of the aluminium industry in Europe.

Through environmental and technical expertise, economic and statistical analysis, scientific research, education and sharing of best practices, public affairs and communication activities, Aluminium Europe promotes the use of aluminium as a permanent material that is part of the solution to achieving sustainable goals.

Page in extremis is specialised in corporate and institutional communication. The communication agency is glad to participate to the brand implementation of Aluminium Europe by designing and developing the web teaser, the annual report and many other publications.

The communication agency has defined a very accurate process including a monitoring and quality check particularly suited to provide maximum comfort to its partners and the best results.

Source: http://www.inextremis.be

The European Direct Selling Conference has established itself as a must-attend event on the annual direct selling calendar.

The European Direct Selling Conference took place on 2 October 2014 and attracted a new record attendance with over 170 participants.

The annual flagship event gathers the leaders and experts of the European Direct Selling industry. Attracting interestees from across all sectors, the conference aims at providing new insights to all the burning questions related to the future of this vibrant industry. The conference is organized by Seldia - the European Direct Selling Association.

Seldia was established in 1968 and represents the Direct Selling industry in Europe. Seldia’s mission is to promote direct selling to the EU institutions and to ensure that the EU and national policy makers in Europe are aware of the industry’s benefits and advantages, as well as its contribution to national economies.

Seldia membership includes 28 national Direct Selling Associations and 16 Corporate Member companies.

Since 2010, the communication agency, Page in extremis, is proud to have contributed to this succesfull story with the rebranding and the renaming of the association, and the implementation of the digital and print communication supports.

Branding is a complex, multifaceted, and multi-disciplinary process.

Page in extremis, Brussels-based, speaks about communication strategy, value, core-idea, brand architecture, baseline, and all that elements that creates a visual identity system.

Page in extremis is a communication agency specialised in corporate and institutional communication which handle successfully technical and complex information projected through a clear central idea of what the organisation is and what its aims are.

More information: http://www.inextremis.be