"Blogging and social media not only amicably coexist; they complement each other. The trick is to use a blog to enrich your social media with long-form posts and to use social media to promote your blog"

— G. Kawazaki and P. Fitzpatrick in The Art of Social Media — Power Tips for Power Users

"It is not enough to tell people the hashtag; you also need to ask them to use it (…) I began my keynote addresses with a request that people tweet that they were at the event with the hashtag, and I waited until they did so. Chutzpah counts on social media"

— G. Kawazaki and P. Fitzpatrick in The Art of Social Media — Power Tips for Power Users

The European Direct Selling Conference has established itself as a must-attend event on the annual direct selling calendar.
The European Direct Selling Conference took place on 2 October 2014 and attracted a new record attendance with over 170...

The European Direct Selling Conference has established itself as a must-attend event on the annual direct selling calendar.

The European Direct Selling Conference took place on 2 October 2014 and attracted a new record attendance with over 170 participants.

The annual flagship event gathers the leaders and experts of the European Direct Selling industry. Attracting interestees from across all sectors, the conference aims at providing new insights to all the burning questions related to the future of this vibrant industry. The conference is organized by Seldia - the European Direct Selling Association.

Seldia was established in 1968 and represents the Direct Selling industry in Europe. Seldia’s mission is to promote direct selling to the EU institutions and to ensure that the EU and national policy makers in Europe are aware of the industry’s benefits and advantages, as well as its contribution to national economies.

Seldia membership includes 28 national Direct Selling Associations and 16 Corporate Member companies.

Since 2010, the communication agency, Page in extremis, is proud to have contributed to this succesfull story with the rebranding and the renaming of the association, and the implementation of the digital and print communication supports.

Branding is a complex, multifaceted, and multi-disciplinary process.

Page in extremis, Brussels-based, speaks about communication strategy, value, core-idea, brand architecture, baseline, and all that elements that creates a visual identity system.

Page in extremis is a communication agency specialised in corporate and institutional communication which handle successfully technical and complex information projected through a clear central idea of what the organisation is and what its aims are.

More information: http://www.inextremis.be

"The more valuable content you can share with your fans and followers, the greater the trust and reputation you’ll build with them. Share your expertise without expectation or marketing-speak, and you’ll create an even better name for yourself"

— D. Kerpen in likeable social media — How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and More

"Essentially, digital branding is the personality of our organization, service or product created by the sum of all experiences that an individual has with that brand. This still includes things such as visual identity, but now also includes much more important and influential touchpoint such as social media interactions and online reviews"

— D. Rowles in Digital branding — A complete step-by-step guide to strategy, tactics and measurement

www.asecapdays.com is online !
The ASECAPDAYS website is now updated for 2015.
The 43rd annual ASECAP Study and Information Days will explore the key role of the tolled roads in ensuring a realistic sustainable multimodal system. The event will offer...

www.asecapdays.com is online !

The ASECAPDAYS website is now updated for 2015.

The 43rd annual ASECAP Study and Information Days will explore the key role of the tolled roads in ensuring a realistic sustainable multimodal system. The event will offer the opportunity to reflect on the views of high-level panellists representing toll road infrastructure operators, as well as other modes of transport, EU decision-makers and ministers to discuss sustainability issues related to infrastructure planning, financing and operation, considering how Intelligent Transport Systems contribute to the achievement of the goals set.

ASECAP is the European Association of Operators of Toll Road Infrastructures, whose members’ networks today span more than 46.000 km of motorways, bridges and tunnels across 21 countries.

Since 2012, ASECAP has entrusted the development of its visual communication strategy and the production of its supports to Page in extremis, the communication agency specialized in corporate and institutional communication.

This collaboration includes the elaboration of digital and print communication media.

Located in Brussels, the communication agency Page in extremis has extended experience in the translation of specific communication needs into impactful communication tools.

We can help you reinforce your communication objectives.

More information: http://www.inextremis.be

"For a lot of companies, “community” is a synonym for “social media”. Don’t fall into the trap. You may find a loyal community on Twitter, Facebook, Pinterest, or Instagram — and people will certainly find you through friends there — but building a community is about much more than tweeting, posting, and pinning"

— N. Fenton and K. Kiefer Lee in Nicely Said — Writing for the web with style and purpose

The biggest event in public transport will take place in Milan from 8-10 June 2015
The biennial World Congress & Exhibition is the only worldwide event that covers all urban and regional transport modes, combining a full programme of Congress...

The biggest event in public transport will take place in Milan from 8-10 June 2015

The biennial World Congress & Exhibition is the only worldwide event that covers all urban and regional transport modes, combining a full programme of Congress sessions with an Exhibition displaying the latest industry-defining products and services.

Milan has been named the top place to visit in 2015 by The New York Times, in its annual 52 places to go feature.

UITP is offering some fantastic prizes… 

Play and win on www.uitpsmileandwin.org

The communication agency, Page in extremis in close collaboration with the UITP’s communication team has developed the online competition and built the platform.

Page in extremis is a strategic design and communication agency, embodied by a senior multidisciplinary team. We build brands and strengthen the reputation of leading corporations, institutions and associations.

Through Branding, digital and print communication, we help you build your own visual communication program.  

More information: http://www.inextremis.be

"Interestingly, the UK government has put together a Template Twitter Strategy for Government Departments which describes “Why and how (They) intend to establish and manage a corporate presence” on Twitter. Definitely a must-read for any EU player"

— C. De Cock in ilobby.eu — Survival Guide to EU Lobbying

"Certainly there is a strong need for any public sector brand to develop a robust online brand communications strategy, which has to be capable of working on a 24-7-365 basis"

— P. Temporal in Branding for the Public Sector — Creating, building and managing brands people will value

UNEP in Europe is the digital platform allowing the United Nations Environment Programme (UNEP) to distribute largely their monthly digital E-Newsletter summarising the work that they are delivering in the regions or from the regions.
UNEP in Europe...

UNEP in Europe is the digital platform allowing the United Nations Environment Programme (UNEP) to distribute largely their monthly digital E-Newsletter summarising the work that they are delivering in the regions or from the regions.

UNEP in Europe is a hub for profiling what UNEP is doing on the ground, highlighting work with partners, and informing stakeholders.

The platform also gives a quick picture of the political movements in the regions and has a calendar section to mark upcoming events.

UNEP, established in 1972, is the voice for the environment within the United Nations system. UNEP acts as a catalyst, advocate, educator and facilitator to promote the wise use and sustainable development of the global environment.

The web platform “www.unepineurope.org” has been designed and developped by the communication agency Page in extremis.

Located in Brussels, the communication agency Page in extremis has extended experience in the translation of specific communication needs into amazing digital communication tools.

We can help you reinforce your communication objectives.

Page in extremis is a communication partner which is able to translate your communication needs into impactful communication media, to offer you specialised services going from corporate and institutional branding to the development of digital and classic media and to give a clear idea of who you are and what your aims are.

More information: http://www.inextremis.be

Page in extremis helps you clarify and segment your audiences, refine your messages architecture and identify the best digital touchpoints with your brand (including social media).
Our workshop will help you improve your ability to generate excellent...

Page in extremis helps you clarify and segment your audiences, refine your messages architecture and identify the best digital touchpoints with your brand (including social media).

Our workshop will help you improve your ability to generate excellent content to attract targeted stakeholders, understand what impact your communication activities are having on your organisation and optimise your digital communication strategy for maximum effectiveness and growth.

- Identify and reach your audience;
- Analyze a variety of digital tools (websites, emails, social platforms);
- Connect with your audience through social channels;
- Putting together a complete and compelling digital communication strategy, using all of the tools covered.

Page in extremis is a strategic design and communication agency, embodied by a senior multidisciplinary team.

The agency is based in Brussels and has 20 years of experience.

We build brands and strengthen the reputation of leading corporations, institutions and associations.

For more information please visit our website: http://www.inextremis.be

"Articulating a theory of change sheds additional light on the roles of different actors in an ecosystem, and can help an organization identify its unique role and at which point(s) collaboration might be helpful in implementing the overall mission"

— N. Laidler-Kylander and J. Shepard Stenzel in The Brand Idea

The Water Matters conference, being held on Wednesday, 25th March 2015 in Brussels as part of EurEau’s 40th anniversary celebrations, is intended to be a wake-up call.
Water is vital to Europe’s economy, ecology and wellbeing. And Water Matters is...

The Water Matters conference, being held on Wednesday, 25th March 2015 in Brussels as part of EurEau’s 40th anniversary celebrations, is intended to be a wake-up call.

Water is vital to Europe’s economy, ecology and wellbeing. And Water Matters is all about making sure that it continues to be for generations to come.

The opening session will feature keynote speeches from the OECD and the European Environmental Agency.

The EurEau event will gather policymakers, water industry leaders and representatives of all types of water user – from energy producers to farmers to households.

You will find a provisional conference programme on the EurEau conference website (http://www.eureauevents.org).

The communication agency, Page in extremis in close collaboration with the EurEau’s communication team has developed the EurEau conference website.

Located in Brussels, the communication agency Page in extremis has extended experience in the translation of specific communication needs into impactful digital communication tools.

The communication agency can help you reinforce your communication objectives.

Page in extremis is a communication partner which is able to translate your communication needs into impactful communication media, to offer you specialised services going from corporate and institutional branding to the development of digital and classic media and to give a clear idea of who you are and what your aims are.

More information: http://www.inextremis.be

"Information architecture: This is the navigational structure of a website: the layout and flow of information. It’s the discipline of determining the best and most brand-appropriate way to present information so that it meets user needs and expectations"

— A. P. Adamson in Brand Digital — Simple ways top brands succeed in the digital world